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About The Alternative

Want to be ahead of the search marketing masses? Here’s your Alternative! Join Jim Hedger as he fills you in on the latest search engine news and helps you discover the alternatives in search engines, advertising, revenue and verticals. WebmasterRadio.FM now gives you an alternative to search.

Latest Show Episodes & Updates

Click Quality, Links and Traffic, and Did It Search Marketing
Air Date: April 26, 2007

Click Quality, Links and Traffic, and Did It Search Marketing as Jim broadcasts on location from ad:tech in San Francisco.



Google Buys DoubleClick, Net Applications and Web 2.0
Air Date: April 19, 2007

Jim and Dave discuss Google and their purchase of Doubleclick, to combine DoubleClicks expertise in ad management technology for media buyers and sellers with Googles leading advertising platform and publisher monetization services.



SES New York 2007 On Location
Air Date: April 12, 2007

The Alternative broadcasts on location from SES New York as Jim Hedger and Dave Davies talk with SES speakers live from the show floor.



Epiar, Trellian and TopRankBlog
Air Date: April 5, 2007

Jim and Dave speak with Ken Jurina of Epiar, Becky Ryan of Trellian and Lee Odden of TopRankBlog.



eCom Expo Virtual Tradeshow
Air Date: March 29, 2007

Jim Hedger and Dave Davies speak with Safa Raschtchy and Virtual Tradeshow eCom Expo event manager Caleb Chase.



The Ins and Outs of Business.com
Air Date: March 8, 2007

The Ins and Outs of Business.com as Jim Hedger talks with VP, Sales and Customer Service Amos Schwartzfarb and SEO Director Jessica Bowman.



Online Awards Video Search Tool
Air Date: February 22, 2007

Jim speaks with the Founder/CEO of leading online video search company Pixsy Chase Norlin about the Oscars and Academy Awards video search tool.



Comparison Engines and Shopping Search Engines
Air Date: February 8, 2007

Jim discusses Comparison Engines and Shopping Search Engines with Brian Smith, editor of ComparisonEngines.com.



Search Analytics and Stats
Air Date: February 1, 2007

Neverblue Media makes a big announcement and Enquisite Founder and President Richard Zwicky, talks about search analytics and stats.



The Sausage Manifesto
Air Date: January 25, 2007

The Sausage Manifesto, an open letter to paid search networks about the click fraud problem, written by guest Jeffrey K. Rohrs, plus Jim discusses MyBlogLog and social networking services on demand.