Ads and keywords are the topic of discussion on this episode. Dave and Mikkel welcome back Jenstar and Shoemoney are back for another roundtable discussion. Then Mikkel and Dave spend the second half of the show giving their thoughts about the inaugural Search Marketing Expo.
Dave and Mikkel discuss options when it comes to linkbuilding. We also get cameo appearances from Jennifer Slegg aka Jenstar and Shoemoney to dispell rumors and various issues.
Mikkel and Dave recap SES London 2006 and preview Shoemoneys upcoming Net Income premiere on WebmasterRadio. Plus, Did Shoemoney really make 100k in AdSense in a month? Is that even possible? Dave and Mikkel also dissect exactly how much a link really is worth by using a cool new app by Text Link Ads.