New Episodes Air monday 3 pm Eastern Time

About Strike Point

The first European Show of its kind, addressing issues faced by European Webmasters regarding Search Engine Marketing and Optimization. Expect to be informed on the nuances of maximizing earnings revenue from a European perspective. Irreverent, cocky and experienced…don't let the Eurotrash fool you! These guys are true experts and a show to not be missed.

Latest Show Episodes & Updates

How Does Google Determine Whats A Paid Link; Is Social Beating Search?
Air Date: March 3, 2014

0 How Google Determines What’s A Paid Link: Google’s head of search spam Matt Cutts explains.   Do Google employees really know anything about SEO?  How to get success without any linkbuilding.  Is Social beating Search?  Will Google take over the search results? Related articles across the web Google’s Matt Cutts On Publishers With Duplicate Content: Use The Canonical Tag […]

Yandex To Stop Counting Links As Ranking Factor; Google Publicly Slaps For Selling Links
Air Date: December 16, 2013

0 Yandex To Stop Counting Links As Ranking Factor as Andy  explains how this announcement will open the door to a world after links. Also, Google Publicly Slaps For Selling Links  plus more discussion on links, content  and social signals.

Google Hummingbird Features; Enabling Use of Social Signals
Air Date: November 12, 2013

0 Mikkel and Andy discuss a recent article by Eric Enge published in Search Engine Land on Google Hummingbird  Features; Enabling Use of Social Signals where Eric argues that Google now has the infrastructure to better process social signals (among other things).

Google Hummingbird Getting People Worried; Value of Social Shares in Ranking
Air Date: October 29, 2013

0 Google Hummingbird is getting people worried, plus Mikkel and Andy discuss the Jason Calacanis and Matt Cutts feedback coming out from Pubcon 2013. Also, Andy shares info on his PubCon presentation on the value of social shares in ranking where he moderated an interesting panel with Duane Forrester of Bing.

Search Not Provided, Keyword Data Options; Google Launches Project Shield to Access Web From Repressive Countries
Air Date: October 22, 2013

0 Search Not Provided, Keyword Data Options, Google Launches Project Shield to Access Web From Repressive Countries; Facebook status updates, wall postings and payments temporarily go down.

Google Hummingbird and Penguin 2.1 Update; Matt Cutts: User Redirection Based On Location Is Not Spam
Air Date: October 15, 2013

0 Discssusion on Google Penguin 2.1 Update, the latest video from Matt Cutts where he explains how User Redirection Based On Location Is Not Spam, plus we talk about Google Hummingbird and how it may affect search.

Google Cuts Off Keyword Data, Moves Entirely to Secure Search; State of Search Now State of Digital
Air Date: September 24, 2013

0 Google has cut off keyword data altogether as they Move Entirely to Secure Search. We learn about the transition of State of Search the website to now State of Digital with Bas Van Den Beld, the founder of State of Digital.

Prioritize Your Global Search Marketing Efforts; Spammers Spamming Using Multiple ccTLDs?
Air Date: September 16, 2013

0 Mikkel and Andy discuss Ways To Prioritize Your Global Search Marketing Efforts To Maximize ROI following a recent SMX London session they both paneled on; Matt Cutts Says Spammers Rarely Spam Using Multiple ccTLDs.

Google Webmaster Tools: Issuing Unnatural Link Warnings; Provide One Year Of Top Search Queries To Webmasters
Air Date: September 9, 2013

0 Mikkel and Kristjian discuss how someone posted on Google + how a client received an unnatural link warning via Google Webmaster Tools and one of the two examples given was a link he has from DMOZ, the Open Directory Project. Also, Google is planning to give webmasters a year worth of top search query […]

Tehran, Iran Holds International Internet Marketing and Branding Conference
Air Date: August 19, 2013

0 Returning from the International Conference on Internet Marketing and Branding in Tehran, Iran. Mikkel and Kristjian talk to us in flight as they are on their way back to Europe. They welcome the conference organizer, Hamid Sepidnam from Kaspid Web Marketing, to give us his thoughts on how the show went.