Google: Testing Social Casino Game Ads, and Removing Porn from Blogger

February 24, 2015 by  
Filed under Episodes

Google has announced a new policy that bans sexually explicit material on its Blogger platform. Plus, Jeremy Schoemaker and Laura Cruz discuss how Google is going to test Social Casino Game Ads which will appear across Google ad networks including mobile apps, search, display and video.

Super Bowl Advertising Reviewed; Leveraging Media Spending; Making More Time Over Money

February 3, 2015 by  
Filed under Episodes

Super Bowl Advertising Reviewed from Game of War to Squarespace to GoDaddy, plus Jeremy Schoemaker and Laura Cruz discuss the redesign of the Shoemoney dot com website, and best practices for digital and terrestrial media spending from media companies desperate for dollars.  Plus, Jeremy discusses the balance between time management and money.

Dealing With Emotions; Why You Should Get What You Take

January 27, 2015 by  
Filed under Episodes

Jeremy Schoemaker discuss a recent blog post talking about Dealing With Emotions, and he takes us into his mentality on why he does he what he does for business sake, and concludes how that you dont get what you have earned or deserved. You get what you take. Period. He also follows up on his one-hour solo session he conducted at Affiliate Summit West2015.

Romantic Conference Hookups Revealed and an Essential Conference Survival Guide

January 13, 2015 by  
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Jeremy Schoemaker gives us essential conference tips based on his experiences on the road. Take  notes on some great ideas  especially for those of you going to a big show for example  like Affiliate Summit West 2015. Jeremy and co-host Laura Cruz also reveal some candid stories on romantic hookups at some past conference as well as some bad experiences.

Affiliate Arbitrage and Affiliate Summit West 2015

January 6, 2015 by  
Filed under Episodes

Jeremy and Laura discuss the misconceptions of  Affiliate Arbitrage , the profit from a marketing balance. Plus, Jeremy talks about making his plans for the upcoming Affiliate Summit West 2015 in Las Vegas.

 

Key Strategies for Overcoming Monetization Challenges for SEOs and Afiliates

December 30, 2014 by  
Filed under Episodes

From June 2010, Jeremy speaks with Aaron Baker, EVP of Atrinsic Interactive, a full service agency and affiliate network ranked by Advertising Age as one of the Search Marketing Agencies on stage during a keynote conversation at the AffCon 2010 Affiliate Marketing Conference in Danver.  Aaron discusses  key strategies for overcoming the challenges of monetization in the changing search engine marketing affiliates landscape.

The Credibility of SEO and SEO Experts Debated with Danny Sullivan

December 23, 2014 by  
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Jeremy debates the Credibility of SEO and SEO Experts  with Search Engine Land Editor in Chief/ SMX Conference Chair Danny Sullivan. Danny responds to comments made in a Shoemoney blog post titled Why I do not like 95 Percentof SEO Experts.

Measuring the Results of Your Online Advertising, Connecting People to Your Product and Avoiding Fraud

December 9, 2014 by  
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Measuring the Results of Your Online Advertising and Connecting The Right People to Your Product as Jeremy and Laura Cruz discuss the recent news that fraud from bots has represented a loss of 6 billion dollars  in digital advertising. Jeremy offers some unique forms of online advertising , and offers advice from his experience on who to trust to promote your product.

Responsibilities and Risks of Fraudulent Companies That Could Lead to FTC Shutdown

December 2, 2014 by  
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FTC Obtains Court Orders Temporarily Shutting Down Boost Marketing.  Jeremy welcomes speaker, empowerment leader, and writer Laura Cruz to discuss the responsibilities and risks of marketing companies that could be brought down, due to reputation, customer complaints and fraud.

Creating More Ups Than Downs When Creating StartUps with Dan Martell

November 25, 2014 by  
Filed under Episodes

Jeremy welcomes Dan Martell, a Canadian entrepreneur and  founder of Clarity, a venture backed startup that makes it easy to connect with top business minds over the phone. We learn about some of the startups that had succeeded and and those that fell short. We also how to approach new products and which ones to pursue.