Latest Show Episodes & Updates
Saving SEO From Being TrademarkedAir Date: March 16, 2010
Outspoken MediaCEO Rhea Drysdale tells us her story where she spent her own money to defeat Jason Gambert and his attempt to trademark SEO, and how recently the USPTO officially terminated the trademark registration in favor for her opposition.
You may offer donations to support Rhea by going to
Paypal and donating to rhea_drysdale@yahoo.com.
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Air Date: March 9, 2010
Daron speaks with Pierre Zarokian from Submit Express and following the interview said that he has been in Search Marketing for longer than he has known some of my children. This is the funniest story of Google and one VERY popular Spam Engineer who, as the story is told…was on the take! This story has settled for 8 years, and is now finally being told. This is for old timers and new timers alike!
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Air Date: March 2, 2010
SEGuru breaks down the SMX West 2010 Keynote conversation featuring Microsoft CEO Steve Ballmer, where he spoke about issues including: Microsoft Bing is being planned to be made default engine on iPhone, the Yahoo deal, Google issues in China and more.
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Air Date: February 16, 2010
Discussing Link Campaigns,Building, Profile Analysis and Reporting with David Ogletree, the Owner of SEO Fox, a small SEO firm based out of Austin, Texas. He discusses his work in building a new Link Building Report Tool.
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Air Date: February 2, 2010
Discussing SEO from a Boutique Agency Perspective as Daron interviews Derek Chew (also known to long-time listeners as mugshot), the Director of Search Engine Optimization for Underground Elephant, a dynamic lead generation ad agency located in the heart of downtown San Diego.
We learn about his background in million-dollar PPC campaigns, developing affiliate marketing strategies, and overlooking organic search optimization and traffic acquisition for many companies.
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Air Date: January 26, 2010
Daron discusses the merits of the lifespan of Organic Search in 2010, and he welcomes CNN SEO Coordinator Topher Kohan, who makes mention that Because of personalized search and blended search add to that how important Semantic Markup / Microformats will be to SEO in the next year.
Air Date: December 29, 2009
Daron welcomes Rosetta SEO Director Chris Boggs to discuss the year in Search. They first comment on the blog post by Robert Scoble on 2010: the year SEO isn’t important anymore?
They also discuss the prodcuts of interest this year including Wolfram Alpha, cloaking and spamming, Bing, conversion, traffic, volume and more.
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Air Date: December 9, 2009
Spamming, Links, Black Hat, White Hat, ranking is all game in this SEO Old Timers Roundtable following the final day of sessions at SES Chicago 2009, broadcast on location from Kitty O Sheas inside the Hilton Chicago.
Daron welcome a roundtable of Generation 1 panelists that include:
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Air Date: November 6, 2009
SEGuru reports on the announcement that Steve Ballmer, CEO of Microsoft will deliver the keynote at SMX West 2010 in Santa Clara. He also previews Adtech New York 2009.
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Air Date: October 27, 2009
VP of eConsultancy Rebecca Lieb joins SEGuru to discuss market trends detailed in the SEO Buyers Guide that include studies on how Digital marketers harness social media to boost SEO, Focus on new platforms and tools as search behaviour changes, Improved technology and processes help understanding of ROI and more.
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