Crawl Frequency and the Google Farmer Panda
March 14, 2011 by Daron Babin
Filed under Episodes
How long do you normally give a change before you decide if it had any effect or not and move on? Is it even possible to answer that, since its largely dependent on crawl frequency? Ross and John answer that and other listener questions and discuss the Google Farmer Panda situation.
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Google Algorithm Changes for Fixing Spam
January 24, 2011 by Daron Babin
Filed under Episodes
Google Plans Algorithm Changes for Fixing Spam as Matt Cutts, head of the search quality team, wrote in his blog that he agreed about the increase in spam and detailed what the company is doing to keep it under the hood. Ross and John also look into Googles answer to Groupon, Google Offers.
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Matt Cutts Goes to Washington
January 18, 2011 by Daron Babin
Filed under Episodes
Matt Cutts Goes to Washington, Testifies Google Has Integrity, Europeans Go Fishing for Bad Google Behavior, plus Ross and John answer listener questions on sources for keyword analysis, WordPress plugins and more.
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Sources for Keyword Analysis and Local Listings.
November 22, 2010 by Daron Babin
Filed under Episodes
Sources for Keyword Analysis and local listings are some of the topics brought up by listeners this week. Ross and John discuss how they approach this plus they answer a listener question who is trying to break into Googles local listings.
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New Google Local Search Results
November 2, 2010 by Daron Babin
Filed under Episodes
New Google Local Search Results and How to Adapt. Listeners ask how to optimize for these new results, and how Title Attributes, Menu Labels, and Alt Image descriptions play into SEO.
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Google Misplaced Reviews and Rich Snippets
September 27, 2010 by Daron Babin
Filed under Episodes
Ross and John discuss a recent blog post that said Google misplaced reviews, ratings, business listings on Google Maps that have since been fixed.
They also discuss how Rich Snippets are now being supported in Google Local SERPs.
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Is Bing Changing Search?
June 21, 2010 by Daron Babin
Filed under Episodes
Ross and John talk about all things Bing including pros and cons, capability with social networking, and how similar it is, or isn’t, to Google.
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Canonical Link Tags
February 16, 2009 by Daron Babin
Filed under Episodes
Google, Yahoo, and Microsoft introduced Canonical Link Tags as a joint effort to help reduce duplicate content at SMX West.
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