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About SEO 101

SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and John Carcutt give out helpful information for the beginners without overwhelming you with technical details.

Latest Show Episodes & Updates

Ethics and Google; Contracts with Vendors, Impacting Rankings in Hours
Air Date: May 1, 2014

0  Ethics and Google; Contracts with Vendors; Trying to sneak in Links as John recounts his  experience from this week plus another patent this week confirms that Citation act as Links. Plus, Click thru test …. Impacting Rankings in the short term in a matter of hours. Podcast: Play in new window | Download



Matt Cutts Lobbying To Reward Secure Sites With Better Rankings; Google Secures Keyword Referral data for PPC Outside of AdWords
Air Date: April 17, 2014

0  Matt Cutts Lobbying To Reward Secure Sites With Better Rankings; Google: 410s Are Immediate and 404s Are Delayed For 24 Hours ; Google secures keyword referral data for PPC outside of AdWords; Paid Platforms will still work; Google Glass is now Kosher for Passover     Related articles across the web Google Glass Now Kosher For Passover Matt Cutts […]



Google On IE8 Drops SSL and Passes Full Referrer; Matt Cutts: Almost All Penalties Are For Quality Violations
Air Date: April 10, 2014

0 Google On IE8 Drops SSL and Passes Full Referrer;  Matt Cutts: Almost All Penalties Are For Quality Violations when asked what percentage of penalties/filters are based on violations of Googles Quality Guidelines versus technology issues or bugs on the webmaster side? Related articles across the web Anglo Rank: Another Private Link Network Foiled By The Cutts; […]



Bing Webmaster Guidelines and Keyword Stuffing; Google Places Quality Guidelines
Air Date: April 4, 2014

0 Bing updates their Webmaster Guidelines, adding that if you use keyword stuffing, it can lead to demotion or even the delisting of your website. Also,  Google quietly updates their Google Places Quality Guidelines for naming your business   Related articles across the web Bing Webmaster Guidelines Updated To Include Demotions For Keyword Stuffing Google […]



MyBlogGuest Penalized; How Google Looks Without Backlinks as a Ranking Factor
Air Date: March 24, 2014

0 Matt Cutts goes after guest blogging: myblogguest.com, discusses how Google looks without backlinks as a ranking factor and asks What should sites do with pages for products that are no longer available? Plus,  Google now has a smaller, wearable version of Android on the way built-in with Google Now, some revealing info from a hangout […]



More Blogging and Google Plus Insight with Chef Dennis Littley
Air Date: March 3, 2014

0 Chef Dennis Littley gives his insights into blogging and Google Plus. Dennis manages the G+ Food Bloggers Community in part 2 of this hour-long interview. Podcast: Play in new window | Download



Chef Dennis Littley Insights into Blogging and Google Plus
Air Date: February 24, 2014

0 Chef Dennis Littley gives his insights into blogging and Google Plus. Dennis manages the G+ Food Bloggers Community. You can check out A Culinary Journey with Chef Dennis at his website Podcast: Play in new window | Download



Bing Testing Bing Saves Search Bookmarking Feature; Google Penalizes French Link Network Buzzea
Air Date: February 11, 2014

0 Bing is testing Bing Saves search bookmarking feature; Google Penalizes French Link Network Buzzea. Ross also recaps his presentation at the the Design Tech Summit at the International Window Coverings Expo at KBIS / IBS. He discussed the 3 areas of web marketing from Audits and SEO to Analytics and lastly Reputation Enhancement Related articles across the […]



Guest Blogging: Stick a Fork In It; Expedia Paid Link Damage; Google Slams Paid Ads
Air Date: January 22, 2014

1 Guest Blogging: Stick a fork in it – it’s done; Expedia Lost 25 Percent Of Their Search Visibility In Google Possibly Over Unnatural Links; Google slams paid ads – shows stats… in an… infographic?! Ross also discusses plans for marketing and how you should never under-budget.       Related articles across the web Matt Cutts: […]



Bing Begins Supporting SSL Search; Google On Links Within Widgets
Air Date: January 13, 2014

1 Bing Begins Supporting SSL Search – Query Data Does Not Pass [Not Provided]; 6 Major Google Changes Reveal the Future of SEO; Google Apologizes For Berlin Street Being Renamed “Adolf Hitler Platz” On Google Maps; Official: Google’s Latest Official Stance On Links Within Widgets; Why The Internet of Things just got real with Googles  3.2 billion dollar Nest […]