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About SEO 101

SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and John Carcutt give out helpful information for the beginners without overwhelming you with technical details.

Latest Show Episodes & Updates

Changes in the Webmaster World
Air Date: September 9, 2015

0 John Carcutt and Ross Dunn discuss some recent changes to webmaster tools.  They mention tools like tabcloud, microformats, and which are very useful tools for SEOs and webmaster crafters.  John and Ross also bring up some of the changes in google, including the chrome browser no longer playing auto playing flash.

Referral Spam, Google Direct Answers and Links Google Crawls Pages For
Air Date: September 3, 2015

0 Followup from John Mueller on Referral Spam; Local 3-Pack on Top of Results 93 percent of the time; Google Direct Answers (a Case Study). Plus ,Google only crawls Links for pages with a 200 OK Header Response, a review of copyright protection services and a listener question

Google 2016 Influence; Comparing MOZ and SearchMetrics Ranking Factor Reports
Air Date: August 26, 2015

0 Google 2016 !!?? How much influence do they have? Both the MOZ and SearchMetrics Ranking Factor reports are out. Which one is better? Plus, Are Desktop Sites Still Necessary? No, Says Google’s John Mueller; Google Never Indexes All your Pages; Referral Spam: what is it? Also, Ross Dunn and John Carcutt answer a listener question on if  there is any […]

Google to Remove Orphaned Google+ Pages; Bing Secure Search Having Impact on Analytics
Air Date: August 5, 2015

0 Google to remove Orphaned Google+ pages; Bing Secure Search having impact on Analytics, Big Drop in Organic Search Referrals; SEO for Cortana? Does this make Bing more Relevant? Plus, MOZ Releases Their 2015 Online Marketing Survey and Google sending warnings about CSS and JS blocking, plus Google also sending warnings about Mobile friendly pages.

Top Level Domains: How Google Handles Them; Yahoo Getting Serious Again
Air Date: July 29, 2015

0 Top Level Domains: how Google handles them; Yahoo is getting serious again.  Plus, Google’s Suggestions when you first sign up for Search Console and listener question on Submitting website links into directory where already many links are pending.

Google: Do Not Ask for Links and Don’t Change Links to HTTPS
Air Date: July 15, 2015

0 Google: Do Not Ask for Links !!! It’s sad they even have to say this in this day in age. But I guess reminders are needed. Plus, your URL should be in the same language as the content; Building a Store Locator for your site – Thinking about this for SEO and Local Search. Google: Don’t change […]

Tracking “Mobilegeddon” Results ; Search Results Shake Up
Air Date: July 8, 2015

0 Tracking “Mobilegeddon” results; Search Results shake up. AOL goes Bing and Yahoo testing Google. Your URL should be in the same language as the content. Comparing Site in Webmaster Tools Implications?  Issues with Spammy Rich-snippets coming to a head. JohnMu still recommending PubSubHubbub.

Google Adding “Quotes” Into Search Results Without Citing Sources; Matt Cutts speaks… kinda.
Air Date: July 1, 2015

0 Google adding “Quotes” into Search results without citing sources; John Muller goes deep into Reconsideration Requests, When asked about why some penalties are lifted faster than others, JohnMu gives a long detailed answer. Trends now updates in REALTIME !!! Countering Revenge Porn – Good for you Google! Plus, Matt Cutts speaks… kinda, Gary Illyes warns noindex works even in the […]

Google Could Unverify Inactive Local Business Listings; Syndicating Your Content
Air Date: June 24, 2015

0 Google Says It May Unverify Inactive Local Business Listings if businesses  haven’t logged in within six months.  Plus they discuss syndicated content at the request of a SEO 101 Google+ community member as Ross Dunn and John Carcutt discuss a posted article that explains how you can safely syndicate without screwing up your SEO.

Debunking Social Media Techniques That Can Impact Search
Air Date: June 3, 2015

1 Ross Dunn and John Carcutt followup on their discussion on Social Media Can Impact Your SEO. They debunk what they dont think applies from increased domain rankings to personalized results to relevant keywords and more.