John Carcutt

John was a stereotypical “military brat”. His family moved frequently while growing up and he lived in a variety places from Alaska to London. He was able to settle in Southern Ohio for his high school years and went on to his formal education which included the study of photography at the Art Institute of Pittsburgh and Computer Science at Wright State University. He served in the US Air Force Intelligence community as an Intelligence Analyst for 6 years which included tactical analysis during Desert Storm.

John started working as an online retailer in 1998. In early 2000, John took the position of Online Marketing Manager at Foreclosure Net, one of the top three National Foreclosure Data providers in the country. While managing all aspects of this company’s online marketing, John was able to employ his specific expertise in SEO and grow the already large volume of organic traffic over 300% in just 2 years. 100% of the company’s top 200 keywords had first page positions on Google with over 90 #1 positions. At the same time, Johns involvement in the SEO community online increased as well. He was invited to become a moderator at one of the best known SEO forums and his reputation as an SEO expert and a pure “White Hat” began to grow. He started his own blog, wrote of other SEO publications such as SearchEngineJournal and WebProNews and started speaking on the search trade show circuit, most notably the top search engine convention series Search Engine Strategies.

The previous 12 years of experience have all contributed to the depth of Johns expertise in the field of SEO. To keep up with the ever-changing landscape of the SEO industry takes time and determination. John is now an independent consultant who only takes on projects which interest him and provide the most opportunity for growth or discovery. He is currently focusing on the many different ways Social Media can work in conjunction with SEO and general online marketing to improve the overall marketing efforts of businesses online.