New Episodes Air monday 5 pm Eastern Time

About SEO 101

SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one… Their goal is to give out helpful information for the beginners without overwhelming them with technical details.

Latest Show Episodes & Updates

Blog Post Indexing and Duplicate Content
Air Date: February 1, 2010

Ross and John discuss the cost of PPC, duplicate content, plus they help a webmaster with delayed blog posts from being indexed and how to configure your xml feeds to advance your blog posts.



Web Design for SEO
Air Date: January 25, 2010

Ross and John discuss the issues that you can come across when you are an SEO working with a web designer, including securing pages being indexed, plus how web designers are expected to understand SEO, and what are the best ways to work with a design firm.



Geo Based Search Results on Mobile
Air Date: January 18, 2010

Ross and John discuss Geo Based Search Results on Mobile, plus a Technology Review article on How Google Ranks Tweets, where its Algorithms judge the relevance of microblog posts containing 140 characters or less.



Mobile Advertising Feud
Air Date: January 11, 2010

Ross and John discuss Real time search results for the recent California earthquake, plus the news that Bing is on all HP desktops and how Google Nexus is in a feud with Apple iPhone as Apple buys Quattro as they fight Google for advertising.



SEO Topics to Watch in 2010
Air Date: December 21, 2009

Ross and John ask What are the big SEO topics to watch in 2010. THey go through the various search related events What are the ToDos on your 2010 SEO list?



Distinguishing Real Time Search
Air Date: November 23, 2009

Ross and John discuss real time search and distinguishing it from time sensitive search based on when something happened, fresh content sensitive search meaning different search results based on the most recent data content and geo-spatial sensitive search based on the location of the user search for that content.



Index Saturation
Air Date: November 9, 2009

Ross and John discuss index saturation and how much of your site is being indexed by search engines, if you have deep navigation or if your site is experiencing some major blocks.



Tips on Hiring a SEO Company
Air Date: November 2, 2009

Ross and John discusses some tips that you should follow when hiring a SEO company for service, plus they discuss Droid, the next wave of Android-powered smartphones will include free turn-by-turn navigation software powered by Google Maps and Google Street View.



KMLs and Sitemaps
Air Date: October 26, 2009

Martijn Beijk is a local search engine optimization pro and SEO Consultant at Onetomarket. He just spoke at SMX Stockholm and he discusses his Semmy nominated article on KMLs and Sitemaps.



Linkbuilding Effect of PageRank Removal
Air Date: October 19, 2009

Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google.



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