Search Engine Strategies San Jose 2009 Preview

August 5, 2009 by Daron Babin  
Filed under Episodes

With Search Engine Strategies San Jose around the corner, the hosts spend the show looking forward to the training, sessions and networking opportunities at the conference. Bruce, Susan and Virginia also take an in-depth look at the session Credit Crunch: The Death of Last Click Attribution and its Impact on Paid Search Advertising.

Gina Poole, vice president, IBM Software Group Marketing 2.0, then talks to Virginia about the subject she’ll be exploring in her panel, The View From the CMO’s Office.

Black Hat White Hat SEO

August 13, 2008 by Daron Babin  
Filed under Episodes

Bruce and Robert take a look at the subject of the SES San Jose panel which Bruce will be speaking on called Black Hat, White Hat: Playing Dirty with SEO, plus Bruce talks to Kevin Ryan, the VP and global content director of Search Engine Strategies and Search Engine Watch about his goals and direction for the show.