Bruce weighs in on the reaction to Google and their Switch To Encrypted Search and how they will begin encrypting searches and outbound clicks by default in some situations. Virginia, Jessica and Michael Terry discuss the continuous overlap between search and social when it comes to the news coming out of Google and Facebook.
Search and Social Hawaiian Style On Location from the Wappow Search and Social conference in Hawaii, we hear from guests Gillian Muessig (founding president of SEOmoz and host of WebmasterRadio.FM’s CEO Coach) and Ian Lurie from Portent Interactive.
Bruce, Jessica and Virginia preview Bruces keynote address at the upcoming Wappow Search and Social conference.
Then Marty Weintraub, president of aimClear and author of Killer Facebook Ads, talks shares some practical and tactical advice for advertising on Facebook.
Then Aaron, Jessica and Virginia discuss the interplay between social, local and mobile marketing online.
Bruce, Susan and Virginia discuss how Site speed has been added to Googles search ranking algorithm, explaining that if all other things are equal, the faster site provides the better user experience.
Virginia interviews Dave Snyder, CEO of Second Step Search and co-founder of Search and Social, about the upcoming Search and Social Spring Summit in May.
Then Susan, Virginia and Michael revisit site speed and the Google Analytics blogâ€™s reminder that asynchronous tracking is a faster way to include Google Analytics tracking on your site.
Localization Appearing in Google, including the local results and non-local queries, plus Jordan Kasteler of Search and Social tells us about the latest developments in social media.
Susan and Virginia talk about what individuals and companies alike should be doing to manage their online reputation, like using social media, plus David Snyder, Search Specialist at JRDunn.com and co founder of Search and Social discusses where companies should focus their visibility efforts and how to monitor your reputation online.