Blogging and Branding

February 3, 2010 by Daron Babin  
Filed under Episodes

Bruce, Susan and Virginia explore the value of blogging and measures of authority online, plus Lisa Barone, co-founder and chief branding officer of Internet marketing firm Outspoken Media, shares her method for generating blog posts and content for clients.

Branding and the Vince Algorithm Change

April 8, 2009 by Daron Babin  
Filed under Episodes

Branding and the Vince Algorithm Change plus how establishing trust, authority and quality is vital on the Web. Also, Jayme Westervelt of Simply Optimized then talks to Virginia about ranking shifts she saw among her clients over the last few months.