Blogging and Branding
Bruce, Susan and Virginia explore the value of blogging and measures of authority online, plus Lisa Barone, co-founder and chief branding officer of Internet marketing firm Outspoken Media, shares her method for generating blog posts and content for clients.
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Branding and the Vince Algorithm Change
Branding and the Vince Algorithm Change plus how establishing trust, authority and quality is vital on the Web. Also, Jayme Westervelt of Simply Optimized then talks to Virginia about ranking shifts she saw among her clients over the last few months.
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