Jim Hedger, WebmasterRadio blogger and host of the show Webcology, then joins Virginia to look at the year in search. Mobileâ€™s big break, emerging search deals, and new features at Google all make the cut of top topics of 2009.
Wrapping up the last show of the year, Susan, Virginia and Michael Terry look back on what they consider the biggest milestones of 2009.
Virginia interviews conference speaker and president of paid search management platform ClickEquations, Craig Danuloff, and conference interviewer extraordinaire Mike McDonald of WebProNews.
Craig shares highly-actionable tactics for a query-based approach to PPC as well as insights about the state of many organization’s search campaigns and a synergistic approach to SEO and PPC.
Mike offers up his tips for making connections and getting information from leaders of the Internet marketing space.
Susan, Derek and Virginia discuss SEO Best Practices and what value you can get for them. Plus, Bruce Clay Eastern Region Operations Director Christopher Hart fills us in SEOToolSet Training dates and previews SMX East 2009.
Bruce discusses his experience at the digital marketing event AdTech Chicago 2009 with Susan and Virginia.
Then, Dr. Ralph Wilson talks to Virginia about holistic online marketing, small business e-commerce marketing, the challenges of PayPal, as well as his recommendations for e-commerce marketing for the holidays.
Bruce explains some of what was discussed at the Advanced SEO Roundtable at SES San Jose 2009. Virginia considers some of the most popular live blog posts on the Bruce Clay blog, including The Death of Last Click Attribution.
Plus, Aaron Landerkin, Bruce Clay, Inc.â€™s IT Manager and lead developer of the SEOToolSet, talks to Virginia about the new SEOToolSet tools that were demonstrated at the show. Then Bruce, Robert and Virginia discuss Google Caffeine.
On Location from SES San Jose 2009, Virginia interviews Mark Knowles and Wendy Roe of SEM Content Management System Pixelsilk about some new annoucement made at the tradeshow on the launch of Partner Portal, which is designed to meet the needs of web development companies and marketing agencies â€“ or any group that needs to manage multiple sites from one control panel.
Next Reid Wakefield of Century Interactive (providers of Call Measurement, Click Measurement and Audiotext services) discusses their current marketing campaign, StupidSEM.com
Finally, Jamie Smith, President and CEO of Engine Ready discusses some landing page studies conducted by their research team.