Latest Show Episodes & Updates
Mayday vs. Caffeine and Video for E-Commerce TipsAir Date: July 14, 2010
Bruce, Susan and Virginia discuss some comments that Google CEO Eric Schmidt made at Guardian Activate Summit 2010 about the future of mobile, personalization, news delivery.
Bruce Clay Senior SEO analyst Bradley Leese discusses the effects of websites as a results of the Mayday and Caffeine Updates.
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Air Date: July 7, 2010
This summer has featured the release of the iPhone 4 and a wave of new Android phones. Bruce examines the mobile marketplace and mobile ad platforms including Google, Apple iAd, the upcoming Windows Phone 7 and the fierce mobile advertising battle likely to come.
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Air Date: June 30, 2010
Steve Plunkett, directory of search for advertising and PR agency M/C/C, and author of the Dallas SEO blog ,talks to Virginia about PDF optimization, television interview optimization and press release optimization. He also shares a recommendation on using location-based services like Foursquare as a marketing channel for businesses.
Then Jessica, Susan and Virginia take a closer [...]
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Air Date: June 23, 2010
Bruce, Susan and Virginia discuss Bing and blended search results. They highlight the Bing-Yahoo Partnership and Virginia conducts an interview with David Harry about developing a blended search strategy.
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Air Date: June 16, 2010
Kate Gardiner manages social for the daily PBS television series, The NewsHour. She tell us the story on how The NewsHour brand was remade through social media engagement.
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Air Date: June 9, 2010
Bruce updates listeners on company announcements, including the encore presentation of a Search Marketing Now webinar in which Bruce presents SEO in Large Organizations: Managing Expectations.
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Air Date: June 2, 2010
The Bruce Clay team unveils their plans for SMX Advanced 2010 in Seattle, plus they discuss cleintele management and customer service, and finally they discuss the potential impact of conversion rate optimzation and how it can affect your SEO rankings.
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Air Date: May 26, 2010
Concerns among the Webmaster World forums about what is being codenamed as the MayDay update. Webmasters from very clean, very large websites have reported dramatic drops in long tail search traffic.
Virginia also speaks with MySpace Senior Online Marketing Manager Tony Adam about his presentation at Search and Social Summit about In-House SEO Strategy.
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Air Date: May 19, 2010
Small businesses are quickly getting up to speed online. Google is reaching out to the online small business community through a new page about Tools for Online Success. In partnership with the U.S. Small Business Administration, the site introduces local businesses to online tools and resources.
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Air Date: May 12, 2010
Bruce, Susan and Virginia have a bone to pick with Facebook, concerned about the diminishing promise of privacy and users ability to control personal data on the service.
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