How To Optimize for PDFs, TV and Press Releases
June 30, 2010
Steve Plunkett, directory of search for advertising and PR agency M/C/C, and author of the Dallas SEO blog ,talks to Virginia about PDF optimization, television interview optimization and press release optimization. He also shares a recommendation on using location-based services like Foursquare as a marketing channel for businesses.
Then Jessica, Susan and Virginia take a closer look at location-based services â€” how theyre used and the opportunities for marketers.