Paid Search Quality Scoring
June 12, 2009 by Daron Babin
Filed under Episodes
Anne Kennedy, SES Advisory Board & Managing Partner and Founder, Beyond Ink discusses moderating the Paid Search Quality Scoring panel at SES Toronto 2009.
She discusses how universal search needs a new name, due to the effects of video, social media and others.
Podcast: Play in new window | Download
Evolution of Search at Tradeshows
June 10, 2009 by Daron Babin
Filed under Episodes
Jennifer Osborne, Vice President, Paid Search for Search Engine People discusses the evolution of search based on the amount of potential clientèle’ her company meets at tradeshows like SES Toronto 2009.
Podcast: Play in new window | Download
Are Big Companies Getting Social Media?
June 10, 2009 by Daron Babin
Filed under Episodes
Krista Neher, CEO, Marketess discusses her participation on the “Social Media: Do Big Companies Get It?” panel at SES Toronto 2009, about which companies and creators of personal brands truly “get it” when it comes to building loyal followings via social media? And finally, which social media channels are getting old fast?
Podcast: Play in new window | Download
Campaign Performance Tracking
June 10, 2009 by Daron Babin
Filed under Episodes
Alan K’necht, Founder and President of K’nechtology Inc., tells us about his participation on the Campaign Performance Tracking panel at SES Toronto 2009 where they explore different techniques for measuring and adjusting campaigns based on key insights.
Podcast: Play in new window | Download
Twitter and Mobile Apps
June 10, 2009 by Daron Babin
Filed under Episodes
Rank Mobile founder Cindy Krum discusses her participation in the “The Ins & Outs of Twitter” and “Cool Mobile Apps” sessions at SES Toronto 2009.
Podcast: Play in new window | Download
