Setting Up A Paid Search Account

March 30, 2012 by  
Filed under Episodes

Setting Up A Paid Search Account with Zach Morrison, VP of Elite SEM, a boutique company specializing in marketing campaigns on search engines, optimization, and web analytics.

SES Chicago 2009 Networking

December 19, 2009 by  
Filed under Episodes

Newsforce CMO Dana Todd, who participated on the News Search Optimization panel at SES Chicago 2009, gives her take on the great networking at the show and what she think Google and their real time search.

Images and Optimization

December 18, 2009 by  
Filed under Episodes

Mat Siltala, Founder of Dream Systems Media discusses his participation on the SES Chicago 2009 panel on Images and Optimization where they explored enhanced image search along with image links, geo-tags, accessibility issues, alt attributes, surrounding text, filtering concerns, file sizes, image-specific search engines and a host of other important considerations for capturing targeted traffic.

SEO Needs a Sitemap

December 17, 2009 by  
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Troy McCasland, VP Business Development at AutomaticSiteMap.com, offers his insight on the SES Chicago 2009 presentation by Tim Ash on landing page optimization, plus he tells us how SEO does not work without a sitemap, and how the company has been a successful startup company through an economic recession.

Paid Search Marketing for Small Business

December 15, 2008 by  
Filed under Episodes

Orange Soda VP of Business Development Cody Hunter tells us about his company which helps small and medium-sized companies suceed in paid search marketing and SEO with campaign management technology, tracking, reporting, and optimization.