Search Engine Marketing Call to Action
Bill Hunt, President of Back Azimuth Consulting, discusses how the Search Engine Marketing Industry needs to step forward with integration of keywords into brand campaigns and messenging, plus better management of what content gets indexed by Google.
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iContact for Email Marketing
David Dorsey, Enterprise Sales Executive at iContact, which provides email marketing for SMBs and non-profits plus allows for easy creation of email newsletters, surveys, and autoresponders.
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Efficient Frontier Performance Marketing
Justin Merickel, VP of Marketing and New Product Development for Efficient Frontier, which is designed by and for small investors who recognize that long-term portfolio performance is determined almost exclusively by the allocation of assets among broad security classes.
He also tells us about his participation on the Search Where to Next? Panel at SES Chicago 2009.
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SES Chicago 09 Preview- Meaningful SEO Metrics
Jeff Ferguson, SES Advisory Board and Senior Director, Online Marketing, Local.com previews his SES Chicago 2009 Presentation on Meaningful SEO Metrics: Going Beyond the Numbers.
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