SES New York 2012 Keynote Preview

March 18, 2012 by  
Filed under Episodes

A SES New York 2012 Keynote Preview with Author, Google Digital Marketing Evangelist and Market Motive Co-founder Avinash Kaushik.

SES San Francisco 2010 Preview: Jeffrey Hayzlett

July 28, 2010 by  
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Hayzlett Group founder Jeffrey Hayzlett previews his upcoming Day 1 keynote address at Search Engine Strategies 2010 in San Francisco on Tuesday August 17th.

Hayzlett most recently served as the Chief Marketing Officer and Vice President for the Eastman Kodak Company and is a Social Media and Marketing Expert.

David Meerman Scott New York 2010 Keynote

March 23, 2010 by  
Filed under Episodes

New Rules of Marketing and PR and World Wide Rave author David Meerman Scott offers amazing PR campaign examples in his SES New York 2010 Keynote.

He also offers tips to search marketers to avoid internet gobbledygook, such as cliched company information pictures, links and more.

SES New York 2010 Preview: David Meerman Scott

March 8, 2010 by  
Filed under Episodes

David Meerman Scott previews his SES New York 2010 keynote presentation with host Brandy Shapiro-Babin entitled The New Rules for Marketing and PR, based off of his best selling book.

The complete interview aired on a recent episode of
Cover Story
.

Peter Morville SES Chicago 09 Keynote

December 9, 2009 by  
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Widely recognized as a father of information architecture, Peter Morville is the author of consecutive best selling books Ambient Findability and Information Architecture for the World Wide Web.

His keynote presentation focuses on the idea of findability and the importance of a navigable and friendly user interface.

SES Chicago 09 Preview-Dan Siroker Keynote Preview

October 26, 2009 by  
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An exclusive pre-conference interview with SES Chicago 2009 Keynote presenter Dan Siroker, the web entrepreneur known for leading the analytics team for the Barack Obama presidential campaign and his work as the Deputy Director of New Media on the presidential transition team.

Charlene Li-SES San Jose 2009 Keynote

August 13, 2009 by  
Filed under Episodes

Charlene Li is an influential thought leader and guide on emerging technologies. She is the co-author of the business best-seller, Groundswell: Winning in a World Transformed by Social Technologies.

Named one of the most influential women in technology by Fast Company, Charlene is the founder of Altimeter Group, which provides speaking and consulting services to organizations looking to understand and thrive in a new economy driven by social media tools and techniques.

Her presentation focuses on How to Prepare for the Future of Search.

How to Prepare for the Future of Search

July 20, 2009 by  
Filed under Episodes

Charlene Li, Co-Author of Groundswell, and Founder of Altimeter Group previews her upcoming SES San Jose 2009 keynote presentation on How to Prepare for the Future of Search.

John Gerzema Keynote

March 26, 2009 by  
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John Gerzema discusses the recession and managing your budget during these tough times ahead. John also emphasizes that marketers must communicate transparency to their customers.

Josh James 2008 SES Chicago Keynote

December 15, 2008 by  
Filed under Episodes

In his SES Chicago 2008 Keynote, Josh James, CEO of Omniture, discusses how you can avoid customer anticipointment, plus how it is time for online marketers to consider the entire marketing value chain and bridge the gap between ads and a personalized, relevant online experience for each visitor.

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