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About SES Conference and Expo Coverage

SES is the leading global event series about search and social marketing. Focusing on tactics and best practices, SES events bring together thought leaders and industry experts—from private consultants to representatives from the search engines themselves—to provide YOU with the skills to succeed in online marketing.

Latest Show Episodes & Updates

SEO Metrics and the Need for Great Data
Air Date: March 31, 2013

SEO Metrics, the need for great data and how it helps you find the unbranded keywords that are driving site visitors and conversions so you can then further optimize your content marketing for search with Krista LaRiviere, the Co-Founder and CEO of gShift Labs.



Competitive Research and SEO Diagnostics with Anne Kennedy and Kristjan Mar Hauksson
Air Date: March 31, 2013

Competitive Research and SEO Diagnostics, Global SEM, Schema, RDF and Enterprise Search Management with SES Advisory Board Member, International Search Strategist and Author Anne Kennedy and Kristjan Mar Hauksson, the Founder of Search and Online Communications for Nordic eMarketing.



Social Media Marketing Strategies for Local Business
Air Date: March 31, 2013

Social Media Marketing for Local, Social Couponing and other strategies to launch successful marketing campaigns for local business in the online space with Liana Evans, the CTMO of Get City Dealz.



Google Penalties: Diagnosis and Recovery with Eric Enge
Air Date: March 31, 2013

Following up on a presentation on Google Penalties: Diagnosis and Recovery, How to recognize a Google link penalty, a basic approach to solving it and the need for comprehensiveness with Eric Enge, the president of Stone Temple Consulting.



Search Intelligence Importance; Comparing Search Work-flow tools
Air Date: March 31, 2013

How Important Search Intelligence is in todays search marketing landscape, plus a look into their Search Intelligence platform (Keyword Objects) compared to current Search Work-flow tools and more with Michael Bruh, the President and COO at Acronym.



Big Data Solutions for Digital Marketers
Air Date: March 31, 2013

Big Data Solutions for digital marketers plus we learn about LeadCaster and how it identifies people and businesses coming to your website with Tina Bean, the VP of Sales and Business Development for VisiStat.



SEO After the Google Zoo updates; Impact of Social on SEO with Marcus Tober
Air Date: August 26, 2012

SEO After the Google Zoo updates; Google Ranking Factors in 2012; Impact of Social on SEO and the Mix needed for Search Engine Marketing with Marcus Tober, the CTO and founder of Searchmetrics.



Budgeting for SEO, PPC and Content; Creating Content at Scale with Phillip Thune
Air Date: August 26, 2012

Budgeting for SEO, PPC and content; Creating Content at Scale for large SEO projects with Phillip Thune, the CEO of Americas for TextBroker.



PPC Management Tools and Making PPC Work For All Marketing Channels
Air Date: August 25, 2012

PPC Management Tools and How PPC can work with Affiliate, Retargeting, Media, and all marketing channels with Tara Lynn Siegel, the Senior PPC Manager from Pepperjam Exchange.



Unique Crowdsourcing Solutions with Ken Stoddart
Air Date: August 25, 2012

Unique Crowdsourcing Solutions and how CrowdSourcing can be best used for scalability, quality control, cost, savings and value creation with Ken Stoddart, the Vice President of Global Sales for CrowdSource/.