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Marketing Impact of First Lady Michelle Obama

September 15, 2009 by admin  
Filed under Episodes

Cynthia Gordy, Washington Correspondent with ESSENCE magazine… The magazines first ever Washington Correspondent.

She’s responsible for developing and maintaining key relationships with the Obama administration, the First Ladys staff and cabinet level officers along with covering issues of importance to the African American community.

She writes a monthly column in the magazine and a daily Obama Watch section online. Cynthia discusses Ms. Obamas impact on the American woman and marketers.

Behind the PR Blackout

September 8, 2009 by admin  
Filed under Episodes

Trisha Haas is blogger and founder of MomDot.com, a community for moms who blog. Trisha is the blogger who first suggested the PR Blackout, which became quite a controversial topic of discussion last month. She tells us about her original intent and how the blackout turned out.

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