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Women and Online Gaming

July 14, 2009 by admin  
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Laura Fortner, SVP of marketing and insights for CafeMom …the largest online community for moms was on earlier this year to discuss CafeMom’s joint study called Digital Mom. Now she’s back, talking about women and gaming. Why are women becoming so core to online games?

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The Digital Mom

March 24, 2009 by admin  
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Terri Walter, VP of Emerging Media at Razorfish, and Laura Fortner, SVP of Marketing and Insights for CafeMom, join Maria for a look inside the “Digital Mom”. What makes this tech-savvy woman tick and how can marketers deliver the right message to her? Find out on this week’s episode!

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