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Marketing to Women–Pioneering the Way

Maria interviews Gerry Myers, CEO, President and Co-Founder of Advisory Link. Gerry is the former owner and president of the Myers Group, a consultancy specializing in marketing to women and helping companies hire, retain more female employees.

Gerry was the first author to publish a book on the womens market subject way back in 1994. At Advisory Link, Gerry helps companies work better with underserved markets by increasing their communications, marketing and sale to women.

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