The Digital Mom

March 24, 2009

Terri Walter, VP of Emerging Media at Razorfish, and Laura Fortner, SVP of Marketing and Insights for CafeMom, join Maria for a look inside the “Digital Mom”. What makes this tech-savvy woman tick and how can marketers deliver the right message to her? Find out on this week’s episode!

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Author Best Buy blogger Bloggers book business CafeMom Carmichael Lynch Spong communications community company consumer Consumers Digital Mom Dove down economy experiential marketing female Female Focused Insight Farm Luxury marketers marketing marketing consultant marketing to women Meredith Corp online overseas Products public relations Reach Group results Savvy Networking Selling to Women services Shopping Social Currency. Social Networking speaker study The Gamma Factor Toughest Customer trends women word of mouth


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