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PRSA 2009 International Conference Testimonial-Ralph Davila

Maria interviews Ralph Davila, an award-winning PR and communications professional in the Cleveland/Akron area, on his experience at the PRSA 2009 International Conference.

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PR and Education Excellence

Robert Noltenmeier, Professor at NYU-SCPS Division of Programs in Business, discusses the success of their education program in the PR Community.

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Search Engine Optimization In Your PR Campaign

TopRank Online Marketing CEO Lee Odden and SEO-PR president Greg Jarboe discuss the Advantages of Search Engine Optimization in your PR Campaign.

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Sharing Press Content Via the Social Web

Jason Kintzler, Founder of PitchEngine, a web tool enabling PR professionals to package and share press content via the social web, discusses how his company is migrating out of beta testing and is exhibiting at the conference for the first time.

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Inside ComicCon

David Glanzer, director of marketing and PR for ComicCon, the largest comic book and popular arts convention, discusses his PRSA 2009 Conference Presentation on Inside ComicCon, Engage on the Edge.

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The Effectiveness of Emerging Media

Brandy Shapiro Babin speaks with Michael Pranikoff about Emerging Media. He explains that Emerging Media is anything but new and when marketers push out a message, there needs to be tracking and measurement in order to gauge its effectiveness.

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Think The Press Release is Dead

Think the press release is dead? Think again. Savvy public relations pros are taking news releases to new heights. This teleseminar explores a new press release format for the Web that combines text, captioned photos, audio and video on-demand and pre-approved quotes for busy journalists filing on deadline and citizen journalists who may never call you for comment.

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Getting Out Ahead Of The Trends

Concetta Stewart, Dean of Communications for Temple University, informs us of the important role of Public Relations in the launching of a product or in targeting a market. She speaks of how PR practitioners must share information, build relationships through networking and how to get out in front of the issues and trends as opposed to reacting to them.

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PRSA 06-Interview with Sandy Hydel

Sandy Hydel, the Marketing Manager for Thomson Business Intelligence Services discusses whats going on in their marketplace. What are some of the hot trends she is finding in PR

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