Integrating Social Media
December 1, 2009 by Daron Babin
Filed under Uncategorized
Johna Burke, Senior Vice President of Marketing for BurrellesLuce, discusses social media activity and how those can integrate holistically with an overall campaign.
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Arianna Huffington and Wendell Potter Keynote
December 1, 2009 by Daron Babin
Filed under Uncategorized
Huffington Post Editor in Chief Arianna Huffington and Center for Media and Democracy Fellow Wendell Potter deliver their PRSA 2009 International Conference keynote.
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Marketing Maven Margo Mateas
October 15, 2007 by Daron Babin
Filed under Uncategorized
Brandy talks to Margo Mateas, a 20 year veteran in the PR industry, who trains PR practitioners what they need to know about media in order to secure coverage; how to tailor your approach in order to be reflective of the media outlet of your choice.
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