You are here: Home » Archives for Honey Bees

Haagen Dazs Ice Cream Correlation with Honey Bees

Dave Chapman and Diane McIntyre give an overview on how they solved the Haagen-Dazs revenue slump with the campaign: Haagen-Dazs loves Honey Bees, plus they discusses how Honey bees products contribute to the ingredient to half of the flavors from Haagen-Dazs.

Podcast: Play in new window | Download