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About PRSA Conference

The Public Relations Society of America (PRSA) is the world’s largest, pre-eminent organization for public relations professionals. Serving more than 22,000 members, PRSA’s primary objectives are to advance the standards of the public relations profession and to provide members with professional development opportunities through continuing education programs, information exchange forums and research projects conducted on the national and local levels. WebmasterRadio.FM’s “Cover Story” and the PRSA Conference Channel feature insights from industry thought leaders on a variety of topics, as well as featured presenters and highlights from the annual PRSA International Conference. From time to time, the PRSA Conference Channel features segmented podcasts for various areas of public relations, such as diversity, public affairs and government, and technology, to name a few. Additionally, roving reports from PRSA’s Professional Interest Section conferences appear on the PRSA Conference Channel. Recipients of the annual PRSA Silver Anvil Award — the icon of best public relations practices that recognizes organizations that have successfully addressed contemporary issues with exemplary professional skill, creativity and resourcefulness — also are featured each year on “Cover Story.” To learn more about PRSA, visit www.prsa.org.

Latest Show Episodes & Updates

Compelling Keynote Presentations
Air Date: November 24, 2009

The Wolcott Company founder and president Denis Wolcott, APR, who serves as the co chair of the 2009 PRSA International Conference Committee, relishes on the success of the compelling keynote presentations at this years conference.

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Search Engine Optimization In Your PR Campaign
Air Date: November 24, 2009

TopRank Online Marketing CEO Lee Odden and SEO-PR president Greg Jarboe discuss the Advantages of Search Engine Optimization in your PR Campaign.

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Barack Obama: A Case Study in Public Relations and the Citizens Campaign
Air Date: November 24, 2009

Michael Smith, CEO and founder of Michael Smith Business Development Inc., joins us following his presentation on Barack Obama: A Case Study in Public Relations and the Citizens Campaign.

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First Time PRSA International Conference Attendees
Air Date: November 24, 2009

First time PRSA International Conference attendees Time Warner Cable Communications Specialist Jennifer Nance and Archstone Communications Manager Peter Jakel share their experience of attending the show.

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Corporate Social Responsibility Panel and Cause Marketing
Air Date: November 24, 2009

Jayne O Donnell, retail reporter for USA TODAY, and author of Gen BuY: How Tweens, Teens and Twentysomethings are Revolutionizing Retail, discusses her particiaption on the Corporate Social Responsibility panel at the PRSA 2009 International Conference.

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Learning Social Media and Market Trends
Air Date: November 24, 2009

Erica Holloway, Communications Advisor for the County of San Diego, discusses how she is attending the PRSA 2009 International Conference to expand her range of social media and what is on the cutting edge of the market.

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Why Wendell Potter left the Health Care Industry
Air Date: November 24, 2009

Health Care Industry Whistleblower Wendell Potter is interviewed followign his keynote interview with Arianna Huffington about his change of heart and the decision to leave the healthcare industry.

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Building a Case for Public Relations
Air Date: November 17, 2009

David Rockland, Partner and Managing Director, Global Research and Stromberg Consulting, New York, for the Ketchum Global Research Network discusses his participation in the PRSA 2009 presentation on Building a Case for Public Relations.

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PRSA Gold Anvil Award Winner Michael Herman
Air Date: November 17, 2009

Michael Herman, APR, S.A.G.E., Fellow PRSA, chief executive officer, Communication Sciences International, LLC, is awarded the PRSA Gold Anvil Award for being a public relations practitioner whose accomplishments have made a major contribution to the profession.

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Military Civilian Public Affairs Call to Action
Air Date: November 17, 2009

Lt. Commander Brook DeWalt, APR, public affairs chief, Joint Task Force, GTMO Bay, U.S. Navy discusses the value of APR and raises a call to action for raising the bar in public affairs among civilian and the military.

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