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About PRSA Conference

The Public Relations Society of America (PRSA) is the world’s largest, pre-eminent organization for public relations professionals. Serving more than 22,000 members, PRSA’s primary objectives are to advance the standards of the public relations profession and to provide members with professional development opportunities through continuing education programs, information exchange forums and research projects conducted on the national and local levels. WebmasterRadio.FM’s “Cover Story” and the PRSA Conference Channel feature insights from industry thought leaders on a variety of topics, as well as featured presenters and highlights from the annual PRSA International Conference. From time to time, the PRSA Conference Channel features segmented podcasts for various areas of public relations, such as diversity, public affairs and government, and technology, to name a few. Additionally, roving reports from PRSA’s Professional Interest Section conferences appear on the PRSA Conference Channel. Recipients of the annual PRSA Silver Anvil Award — the icon of best public relations practices that recognizes organizations that have successfully addressed contemporary issues with exemplary professional skill, creativity and resourcefulness — also are featured each year on “Cover Story.” To learn more about PRSA, visit www.prsa.org.

Latest Show Episodes & Updates

PRSA 06-Interview with Sandy Hydel
Air Date: November 22, 2006

Sandy Hydel, the Marketing Manager for Thomson Business Intelligence Services discusses whats going on in their marketplace. What are some of the hot trends she is finding in PR



PRWeb President David McGinnis
Air Date: November 14, 2006

From the Public Relations Society for Americas 2006 International Conference here in Salt Lake City, Utah. Brandy speaks with David McGinnis, CEO of PRWeb as well as Laura Sturaitis, who’s the Vice President of New Media Development for BusinessWire.



PRSA Chair Rhoda Weiss
Air Date: November 14, 2006

Brandy Shapiro-Babin interviews PRSA Chair Rhoda Weiss from the Public Relations Society of Americas International Conference in Salt Lake City.



Steve Shannon of Burelles
Air Date: November 14, 2006

Steve Shannon of Burrelles discusses how his company not only monitors print media, but newspapers, consumer magazines, trade magazines, but also the Internet for news related websites, blogs, etc.



Cheryl Procter Rogers of Home Box Office
Air Date: November 14, 2006

Cheryl Proctor-Rogers, President of the PRSA, who offers words of excitement for this fabulous conference that is bringing together all the industries luminaries and providers for the public relations world.



Peter Granat of Bacons Information
Air Date: November 14, 2006

Interview with Peter Granat with Bacons Information, a service provider for marketing and PR professionals that focus on providing services and tools for individuals in the public relations space that help them maximize the media coverage, track their coverage online, whether it’s on broadcast television, radio, Internet, newspapers, magazines.



Michael Buxbaum of Bacons
Air Date: November 14, 2006

Michael Buxbaum and he is the President of NewsWire One and AP Planner discusses the launch of an amazing new product referred to as Datebook on Steroids.



Jean Valin of the Canadian Dept of Justice
Air Date: November 14, 2006

Jean Valin, who’s an APR, Fellow CPRS from the Canadian Dept of Justice, who has managed to work your way up through the ranks in government, in Canada. Understanding that we just had a really important election in the United States, she offers her best tips on best practices with engaging in government entities.



Jason Mathis of Intermountain Healthcare
Air Date: November 14, 2006

Jason Mathis of Intermountain Healthcare is interviewed on location from the PRSA 2006 International Conference in Salt Lake City.



Author and Speaker Jim Lukaszewski
Air Date: November 14, 2006

Author and Speaker Jim Lukaszewski discusses when if you are working in any of the staff function in an organization, or human resources, public relations, the law or finance, one of the big questions you have is, Why can I get the boss to listen to me?