Click Quality and Search Engine Refunds
September 15, 2008 by Daron Babin
Filed under Episodes
Richard Zwicky of Enquisite discusses Click Quality and Search Engine Refunds, plus Googles impending changes to Quality Score. He offers tips that will help listeners improve their PPC campaigns.
Podcast: Play in new window | Download
Click Fraud and Click Quality
September 8, 2008 by Daron Babin
Filed under Episodes
Click Forensics Founder Tom Cuthbert discusses Click Fraud and Click Quality, contextual advertising and advertising on content networks, and how more advertisers should use content networks more.
Podcast: Play in new window | Download
