Campaign Structure
January 19, 2009 by Daron Babin
Filed under Episodes
Campaign Structure and Advertising Merchandising Trends with Chad Baldwin of Kenshoo as he discuses PPC campaign and ad group structure, plus trends in Advertising and Merchandising.
Podcast: Play in new window | Download
PPC Predictions for 2009
January 12, 2009 by Daron Babin
Filed under Episodes
David welcomes Matt Van Wagner of FindMeFaster to give us PPC Predictions for 2009 on things like Google AdWords Conversion Optimizer, and how advertisers will act in general, plus as well as their favorite new PPC tips.
Podcast: Play in new window | Download
Competitive Tools and Techniques
January 5, 2009 by Daron Babin
Filed under Episodes
Eli Goodman, Search Evangelist for comScore discusses Competitive Tools and Techniques , and gives us some tips for getting info about your competitors PPC advertising activities.
Podcast: Play in new window | Download
