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Campaign Structure

January 19, 2009 by admin  
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Campaign Structure and Advertising Merchandising Trends with Chad Baldwin of Kenshoo as he discuses PPC campaign and ad group structure, plus trends in Advertising and Merchandising.

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PPC Predictions for 2009

January 12, 2009 by admin  
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David welcomes Matt Van Wagner of FindMeFaster to give us PPC Predictions for 2009 on things like Google AdWords Conversion Optimizer, and how advertisers will act in general, plus as well as their favorite new PPC tips.

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Competitive Tools and Techniques

January 5, 2009 by admin  
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Eli Goodman, Search Evangelist for comScore discusses Competitive Tools and Techniques , and gives us some tips for getting info about your competitors PPC advertising activities.

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