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Hypertargeting with Emotional Ad Messaging

December 21, 2009 by admin  
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Hypertargeting with Emotional Ad Messaging with Dr. Glenn Livingston, a psychologist turned marketer who has consulted for dozens of Fortune 100 companies. He discusses including simple surveys in opt-in forms, Self Esteem And Purchase Behavior and more.

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Ad and Landing Page Clinic

November 3, 2008 by admin  
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Ad and Landing Page Clinic with Search marketing consultant John Lee of Hanapin Marketing joins David dissect two PPC campaigns. as they offer incisive critiques of ads, and landing pages using several examples from Breaking Point Systems

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