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About PPC Rockstars

PPC Rockstars is your ticket to the juiciest tips, tactics, and techniques on all-things PPC, straight from the industry's foremost paid marketing thought leaders. We're shaking the entire PPC tree, tackling both search and social landscapes, even retargeting and third party data audience modeling. Tune in weekly for killer interviews packed with online advertising best practices and trusted campaign optimization techniques that scream. That's all right here, on PPC Rockstars.

Latest Show Episodes & Updates

Improve PPC Performance by Linking Google Analytics to AdWords
Air Date: February 4, 2013

Improving PPC Performance by Linking Google Analytics to your AdWords account plus advice on tagging recommendaions with Melissa Mackey, the Search Supervisor at gyro. Marty also helps us with Understanding the Facebook Account Spend Cap with the online marketing account manager at aimClear Merry Morud.



Creating Effective YouTube TrueView Ads; Remarketing Lists for Search Advertisers
Air Date: January 21, 2013

New host Marty Weintraub discusses Creating Effective YouTube TrueView Ads with Manny Rivas, online marketing account manager at aimClear. Plus, Remarketing Lists for Search Advertisers as Marty looks in Leveraging Googles Remarketing Lists for Search Ads with Joe Kerschbaum from Clix Marketing.



Google Adwords and Quality Score
Air Date: November 8, 2012

Looking back at some recent Google Adwords and Quality Score discussions among the Location3 Media team and the Account Strategist of Direct Sales for Google, Amy Bender.



PPC Commentary and Rockstar Music
Air Date: October 11, 2012

PPC Commentary and Rockstar Music cover this episode and as we look art some of the commentary from past guests like Guy Kawasaki and Rand Fishkin, along with music that has been featured on the show.



SERP Results; Google Flexible Reach Targeting
Air Date: July 26, 2012

SERP Results: Who is Getting Clicks and Whos Not; Flexible Reach Targeting Available for Google Display Network Campaigns as Google changes the way Google Display Network campaign settings work.



Google Adwords Interface Update
Air Date: July 12, 2012

Google Adwords Interface Update: Settings are better defined and simplified. Accelerated delivery for re-marketing is gone. Labels and filters are more accessible and easier to navigate. Adcenter undergoes interface updates.



Building Google Plus Local Pages
Air Date: June 4, 2012

The Location3 team discusses Building Google Plus Local Pages, and how Google Places pages are now replaced with Google+ Local pages, Google Plus now features a new local listing tab for businesses.



How PPC And SEO Can Work Together
Air Date: May 17, 2012

Location3 Media SEO Expert Tarla Cummings joins Joshua and Jared to discuss how PPC and SEO can work together and play off each other to create quality digital campaigns!



The Trenches of PPC Management
Air Date: May 3, 2012

We are going in the trenches of PPC Management with Location3 Media Account Managers JD Withrow, Emily Brown, Phil Wong, and Jim Halligan.



Milestones in Paid Search Marketing; 100 Episodes of PPC Rockstars
Air Date: April 19, 2012

Milestones in Paid Search Marketing; 100 Episodes of PPC Rockstars as PPC Rockstars celebrates its 100th podcast on WebmasterRadio.FM! Alex and Jared look back at some of the changes in search over the last 10 years and make some predictions for the future of search.