Latest Show Episodes & UpdatesImprove PPC Performance by Linking Google Analytics to AdWords
Air Date: February 4, 2013
Improving PPC Performance by Linking Google Analytics to your AdWords account plus advice on tagging recommendaions with Melissa Mackey, the Search Supervisor at gyro. Marty also helps us with Understanding the Facebook Account Spend Cap with the online marketing account manager at aimClear Merry Morud.
Air Date: January 21, 2013
New host Marty Weintraub discusses Creating Effective YouTube TrueView Ads with Manny Rivas, online marketing account manager at aimClear. Plus, Remarketing Lists for Search Advertisers as Marty looks in Leveraging Googles Remarketing Lists for Search Ads with Joe Kerschbaum from Clix Marketing.
Air Date: November 8, 2012
Looking back at some recent Google Adwords and Quality Score discussions among the Location3 Media team and the Account Strategist of Direct Sales for Google, Amy Bender.
Air Date: October 11, 2012
PPC Commentary and Rockstar Music cover this episode and as we look art some of the commentary from past guests like Guy Kawasaki and Rand Fishkin, along with music that has been featured on the show.
Air Date: July 26, 2012
SERP Results: Who is Getting Clicks and Whos Not; Flexible Reach Targeting Available for Google Display Network Campaigns as Google changes the way Google Display Network campaign settings work.
Air Date: July 12, 2012
Google Adwords Interface Update: Settings are better defined and simplified. Accelerated delivery for re-marketing is gone. Labels and filters are more accessible and easier to navigate. Adcenter undergoes interface updates.
Air Date: June 4, 2012
The Location3 team discusses Building Google Plus Local Pages, and how Google Places pages are now replaced with Google+ Local pages, Google Plus now features a new local listing tab for businesses.
Air Date: May 17, 2012
Location3 Media SEO Expert Tarla Cummings joins Joshua and Jared to discuss how PPC and SEO can work together and play off each other to create quality digital campaigns!
Air Date: May 3, 2012
We are going in the trenches of PPC Management with Location3 Media Account Managers JD Withrow, Emily Brown, Phil Wong, and Jim Halligan.
Air Date: April 19, 2012
Milestones in Paid Search Marketing; 100 Episodes of PPC Rockstars as PPC Rockstars celebrates its 100th podcast on WebmasterRadio.FM! Alex and Jared look back at some of the changes in search over the last 10 years and make some predictions for the future of search.