Microsites Pros and Cons

May 13, 2010 by Daron Babin  
Filed under Episodes

Vanessa discuses why microsites are often not the best strategy to pursue. She tells us how they affect brand identity and audience engagement, as well as how they can confuse people and search engines.

Real Time Search Results

December 10, 2009 by Daron Babin  
Filed under Episodes

Vanessa discusses the launch of Google Real Time Search and how search engines to try to show the most relevant results and in addition for Google, offering the latest results.

Session Ids and Google Product Search

August 27, 2009 by Daron Babin  
Filed under Episodes

Vanessa discusses session ids, plus answers questions on Google product search, subdomains when it comes to search engines passing link value , ranking with Google Caffeine and more.