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About Mobile Presence

The future of the Internet is mobile. Mobile Presence examines all things mobile from devices to software, services and SEO. Mobile Presence discussed current topics regarding mobility in a world increasingly without wires.

Latest Show Episodes & Updates

Top CES 2015 Trends: Wearables, 3D Printing, Virtual Reality, Big Data, and More
Air Date: January 21, 2015

0 Discussing Top CES 2015 Trends: Wearables, 3D Printing, Virtual Reality, Big Data, and More with Bryan Rasch, the Chief Digital Officer at GMR.  Bryan talks with Peggy Anne Salz and Shahab Zargari about  all the amazing innovation that came about during CES. Podcast: Play in new window | Download (Duration: 35:13 — 32.2MB)



App and Customer Engagement with Steve Gershik
Air Date: January 14, 2015

0 Peggy Anne Salz and Shahab Zargari discuss App and Customer Engagement  with Steve Gershik, chief marketing officer of Swrve, a company focused on marketing automation. Podcast: Play in new window | Download (Duration: 33:05 — 45.4MB)



Mobile in 2015 – How to Tell the Brand Story and Keep Customers
Air Date: January 7, 2015

0 Discussion of Mobile in 2015 – How to Tell the Brand Story and Keep Customers as Peggy Anne Salz and Shahab Zargari talk with Paul Berney, Managing Partner EMEA and Co-Founder of mCordis with over 10 years of experience in mobile marketing.. Podcast: Play in new window | Download (Duration: 34:23 — 31.5MB)



iBeacons, In-Door Mobile Marketing, Native Ads and App Monetization
Air Date: December 31, 2014

0 Jonathan Carter, co-founder of Glimworm iBeacons, explains the growing excitement around iBeacons and how these advanced location transmitters can deliver alerts and deals to consumers on their smartphones.  Eric Seufert, author of the must-read app business book Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue shares his top tips. Follow his do’s […]



Mobile Tracking and Measurement Tools
Air Date: December 24, 2014

0 Mahak Sharma, Head of Business Development, Americas for inMobi is back for our Apponomics and Apps segment to disucs tools for Mobile Tracking and Measurement, plus Mahak discusses the interest in tracking device across multiple platforms and is there an interest by compnies to act on it. Podcast: Play in new window | Download (Duration: […]



Developing and Executing ROI-based Digital Marketing Campaigns
Air Date: December 17, 2014

0 Peggy and Shahab discuss developing and executing ROI-based Digital Marketing Campaigns. Theye get a look into several case studies and results with  the help of the Retail Digital Sales Manager at Las Vegas Review-Journal , Lani Dorlack. Podcast: Play in new window | Download (Duration: 31:13 — 28.6MB)



iGenApps: The Next Generation of Do It Yourself Mobile App Development
Air Date: December 10, 2014

0 Learning about The Next Generation of  Do It Yourself Mobile App Development with Norman Ortiz, the founder sand CEO of  Igenapps. iGenApps is a cloud-based app builder that enables Android and iOS users to develop mobile apps. Podcast: Play in new window | Download (Duration: 30:51 — 28.2MB)



Understanding Mobile APM or Application Performance Management with Maneesh Joshi
Air Date: December 3, 2014

0 Understanding Mobile APM or Application Performance Management:  Why its So Critical and Complicated as Peggy and Shahab welcome Maneesh Joshi, the Senior Director, Product Marketing and Strategy at AppDynamics.  We also learn the why mobile behavioral analytics is key when talking  about an app business, not just an app. Podcast: Play in new window | Download (Duration: 35:05 — […]



Metrics We Can Trust; All the Analytics to Watch and Which Ones to Trust
Air Date: November 26, 2014

0 Metrics We Can Trust; All the  Analytics to Watch and Which Ones to Trust. Its the last show of the month and its time look at everything you need to know to market and monetize your app with success. and to do this we deep dive into companies and experts included in Apponomics: The Insider’s Guide To […]



Community-Driven App Advertising with Tapdaq and Ted Nash
Air Date: November 19, 2014

0 Community-Driven App Advertising and how can app devlopers and publishers earn as Peggy and Shahab speak with Ted Nash, CEO and Co-founder of Tapdaq. Plus he discusses the recent rounds of  funding that Tapdaq has received and offers up some tips to developers on how to get the most exposure for their app? Podcast: Play in new window | Download (Duration: 33:39 […]