Midwest Account Director of 3Q Digital Joe Kerschbaum talks about some of his favorite changes in the PPC space. Joe discusses the big changes in the retail space from PLA or Product Listing Ads to Shopping Campaigns, variation match changes, affinity targeting and more.
Joe Kerschbaum, the Midwest Account Director of 3Q Digital, talks to Brad Geddes about all of the PPC changes in both AdWords and Bing. In part 1 of this interview they discuss ad customizers, callout extensions and more.
SEO and sport fishing experts Todd Mallicoat and Charles Ellis are back discussing SEO Strategies, as well as the challenges coming from the Google Panda, Penguin and Hummingbird algorithm updates.
Navigating the latest Google Algorithm Updates,what you should be thinking about and what kind of SEO Strategies you should implementing as Brad welcome a couple of SEO and sportsfishing experts, Todd Mallicoat and Charles Ellis.
Looking at some of the Advanced features of the Bing Ads platform are looked at as Brad welcomes back Bing Ads Evangelist John Gagnon. John returns to followup his part 1 discussion on the basics on what you need to get started using Bing Ads.
Learn Why You Should Use Bing Ads as Brad welcomes Bing Ads Evangelist John Gagnon in a two-part interview about why it is different that other ad platforms and what you need to get started using Bing Ads.
Local Marketing Challenges: Single Location to Multi-Location Visibility as Brad welcomes back Mike Blumenthal, the co-founder of LocalU and Founding Partner for GetFiveStars.
Challenges Surrounding Local Advertising and Marketing as Mike Blumenthal, the Founding Partner at GetFiveStars.com, helps us to navigate through the challenges.
Personal branding can help your reputation, your companies reputation, and can lead to a lot of positive gains such as new clients, larger salaries, and new opportunities. Brad welcomes back Mel Carson to Exploring the Possibilities of Personal Branding.
Talking Personal Branding as Brad speaks with Former Microsoft Advertising Evangelist Mel Carson. Mel left Microsoft in 2012 to start Delightful Communications, which helps businesses and executives successfully apply marketing strategies that focus on Social Media, Digital PR and Personal Branding.