Larry discusses the future of global marketing with John Stephans. VP/Dir Marketing & Strategic Planning for Ocean Spray International, plus a discussion on paid media and traditional advertising trends going into 2010.
Discussing the Future of Branding with publisher, journalist, reporter and PR specialist Dan Schawbel, author of the Personal Branding Blog.
Larry discusses Social Media Adoption with Dr. Nora Barnes, Chancellor Professor of Marketing at UMass Dartmouth. She discusses how companies are incorporating social media and what is the future of social media after Twitter.
Bo Piela, director of corporate communications for biotechnology company Genzyme Corporation discusses the future of Social Media and Biotechnology, and how his company is incorporating social media into their communications.
Blogher cofounder Lisa Stone ,who leads product development and works across the organization as CEO to advocate for bloggers and partners, speaks on the future of the blogosphere.