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Social Media and Biotechnology with Bo Piela

August 12, 2008 by admin  
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Bo Piela, director of corporate communications for biotechnology company Genzyme Corporation discusses the future of Social Media and Biotechnology, and how his company is incorporating social media into their communications.

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Social Media and Marketing in Corporate with Christopher Barger

April 15, 2008 by admin  
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Christopher Barger ,head of global communications & technology at General Motors, discusses how GM uses social media and marketing in the corporate communications environment.

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