Weather Data’s Impact on Advertising with Vikram Somaya
February 19, 2013 by Daron Babin
Filed under Episodes
Talking Weather Data’s Impact on Advertising as Glenn speaks with Vikram Somaya, the General Manager of WeatherFX at The Weather Company. WeatherFX allows advertisers the ability to target ads based on weather.
Podcast: Play in new window | Download
Rich Media Advertising on Mobile Devices with Chhavi Upadhyay
February 1, 2011 by Daron Babin
Filed under Episodes
Larry discusses Rich Media Advertising on Mobile Devices with Chhavi Upadhyay, COO and Co-founder of Vdopia Inc.,the fastest growing, venture-funded video and mobile advertising technology.
Podcast: Play in new window | Download
B2B Interactive Media with Jack Myers
June 10, 2008 by Daron Babin
Filed under Episodes
Publishing veteran Jack Myers discusses his work in B2B and consumer insights with Interactive media, marketing, entertainment and advertising and television.
Plus we learn about the publications produced by his company Myers publishing including his daily the JackMyers Media Business Report and his book Virtual Worlds: Rewiring Your Emotional Future.
Podcast: Play in new window | Download
Marketing and Media with Rishad Tobaccowala
May 13, 2008 by Daron Babin
Filed under Episodes
Marketing Innovator Rishad Tobaccowala discusses marketing and media and why American companies still spend heavily on television advertising, plus using traditional and online advertising in order to monetize content, and also he offers his take on the future of mobile marketing.
Podcast: Play in new window | Download
