New Episodes Air tuesday 12 pm Eastern Time

About Market Edge with Larry Weber

Get ready to hear perspectives on integrated communications and technology that will help you gain insight into the unique opportunities and challenges facing marketers and brands today. With more than 30 years of experience, Host Larry Weber is a globally known expert in PR and marketing and serves as Chairman and CEO of Racepoint Global. A bestselling author, Weber’s fifth book, The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric, was published April 2014.

Latest Show Episodes & Updates

Content Marketing with Tom Gerace
Air Date: May 7, 2013

Talking Content Marketing as Glenn speaks with Skyword CEO Tom Gerace about how brands and media can succeed in content marketing.



Whats Next for Online Video with Jay Miletsky
Air Date: March 19, 2013

Whats Next for Online Video as Glenn speaks with Jay Miletsky, the founder and CEO of MyPod Studios, an online video network featuring prescreened, prequalified video content.



Weather Data’s Impact on Advertising with Vikram Somaya
Air Date: February 19, 2013

Talking Weather Data’s Impact on Advertising as Glenn speaks with Vikram Somaya, the General Manager of WeatherFX at The Weather Company. WeatherFX allows advertisers the ability to target ads based on weather.



Driving Customer and Employee Loyalty with Fred Reichheld
Air Date: January 22, 2013

Glenn discusses Driving Customer and Employee Loyalty with Fred Reichheld, a Bain Fellow and founder of Bain and Companys Loyalty Practice, which helps companies achieve results through customer and employee loyalty.



Big Data and Data Sharing with Jeff Jonas
Air Date: January 8, 2013

Glenn discusses Big Data and Data Sharing with Jeff Jonas, the Chief Scientist of Entity Analytics with the IBM Software Group, Information Management and an IBM fellow.



Marketing in the Insurance Sector with Bob Wasserman
Air Date: November 27, 2012

Glenn discusses Marketing in the Insurance Sector with the SVP, Marketing, e-Business and Direct Marketing of Allstate, Bob Wasserman. Bob works with business leaders in developing Allstates overarching e-Business strategy while interacting with consumers and customers through social media, e-commerce and mobile technologies; and identify new online revenue streams.



Venture Capital Funding in the Information Technology Sector With Chip Hazard
Air Date: October 16, 2012

Glenn discusses Venture Capital Funding in the Information Technology Sector with Chip Hazard, the General Partner at Flybridge Capital Partners. Chip specializes in early-stage company creation across information technology markets.



Innovation in New England with Debi Kleiman
Air Date: October 2, 2012

Innovation in New England and the FutureM conference coming to Boston as Glenn speaks with Debi Kleiman, the President of MITX. She talks about her personal business experience and Boston innovation.



C2C Marketing and Facebooks Open Graph with Angela Bandlow
Air Date: September 18, 2012

Talking C2C Marketing and Facebooks Open Graph as Glenn speaks with Angela Bandlow, the Vice President of Marketing at Extole. Angela handles the duties of Extoles marketing strategy, including brand management, corporate marketing, demand generation, and product marketing.



The Business of Sports with Lou Imbriano
Air Date: September 4, 2012

Glenn discusses The Business of Sports with Lou Imbriano, the CEO at TrinityOne Sports, a marketing strategy and business advisory consultancy that works with organizations to turn around their marketing efforts and increase profitability through building stronger consumer ties and a more trustworthy brand.