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About Market Edge with Larry Weber

Join host Larry Weber as he discovers the answers from analysts, entrepreneurs and technologists who are preparing the blueprints for the future of marketing. Hear from those who are taking us to a new age of social media, e-communities and the blogosphere.

Latest Show Episodes & Updates

Building Influence and Online Relationships with Chris Brogan
Air Date: February 2, 2010

hris Brogan, President of New Marketing Labs and co-author of the New York Times and Wall Street Journal bestselling book Trust Agents, discusses Building Influence and Online Relationships.



Future of Global Marketing with John Stephans
Air Date: December 15, 2009

Larry discusses the future of global marketing with John Stephans. VP/Dir Marketing & Strategic Planning for Ocean Spray International, plus a discussion on paid media and traditional advertising trends going into 2010.



Future of Branding with Dan Schawbel
Air Date: November 17, 2009

Discussing the Future of Branding with publisher, journalist, reporter and PR specialist Dan Schawbel, author of the Personal Branding Blog.



Digital Technology and Business with John Sviokla
Air Date: September 22, 2009

John Sviokla is vice chairman of Diamond Management & Technology Consultants, and he discusses the future of Digital Technology and Business.



Marketing Innovation
Air Date: August 18, 2009

Marketing Innovation with Denise Shiffman, founder and CEO of Venture Essentials and the Author of The Age of Engage. She gives her insight on social media marketing strategies.



Healthcare and Digital Marketing with Jong Lee
Air Date: August 4, 2009

Jong Lee of ConforMIS discusses how PR is more important than advertising in communicating with surgeons.He also talks about how all health companies should have digital strategy.



Vertical Marketing with Bonita Stewart
Air Date: July 21, 2009

Bonita Stewart, director of US Sales at Google,who handles specifically automotive, financial services, media, entertainment and travel, discusses vertical marketing and tell us about Google’s sales platform.



Future of Entrepreneurship with Mike Hirshland
Air Date: July 7, 2009

Michael Hirshland, General Partner, Polaris Venture Partners discusses the future of entrepreneurship, including information on companies building micro-segmented communities, raising capital and the emergence of new platform business.



Future of Financial Services with Linda Gridley
Air Date: June 23, 2009

The Future of Financial Services are discussed with Linda Gridley, CEO of investment firm Gridley & Co.



Social Media Adoption with Dr. Nora Barnes
Air Date: June 9, 2009

Larry discusses Social Media Adoption with Dr. Nora Barnes, Chancellor Professor of Marketing at UMass Dartmouth.



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