New Episodes Air tuesday 12 pm Eastern Time

About Market Edge with Larry Weber

Get ready to hear perspectives on integrated communications and technology that will help you gain insight into the unique opportunities and challenges facing marketers and brands today. With more than 30 years of experience, Host Larry Weber is a globally known expert in PR and marketing and serves as Chairman and CEO of Racepoint Global. A bestselling author, Weber’s fifth book, The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric, was published April 2014.

Latest Show Episodes & Updates

Healthcare Marketing Roundtable with Diane Lofgren, Kelly Faley and John Cihomsky
Air Date: November 18, 2014

0 Peter Prodromou, the ‎President at Racepoint Global fills in for Larry Weber as he moderates a roundtable discussion about Healthcare Marketing with: Diane Lofgren, the ‎Senior Vice President at Sharp HealthCare, Director of Marketing Technology Kelly Faley and the Vice President of Public Relations and Communications John Cihomsky. Podcast: Play in new window | […]



Data Visualization and The Visual Organization with Phil Simon
Air Date: July 1, 2014

0 Larry talks to recognized technology expert and award-winning author Phil Simon about his newest book The Visual Organization. He explains his definition of data visualization and why he thinks it is so important for the success of a future enterprise. Podcast: Play in new window | Download



Marketing and Sales Alignment with Brian Kardon
Air Date: May 13, 2014

0 Talking Marketing and Sales Alignment as Larry speaks with Brian Kardon, the CMO of Lattice Engines. Brian is responsible for the company’s market positioning, demand generation, thought leadership, and integrated marketing Related articles across the web Social Media for Educational Institutions with Brian Kenny Modern Publishing and Media with Brian Morrisey Sales Strategies in the […]



The Future of Marketing Software with Alan Trefler
Air Date: April 15, 2014

1 Discussion on The Future of Marketing Software as Larry speaks with Alan Trefler, the Founder and Chief Executive Officer of Pegasystems.  Pegasystems counts JP Morgan and Standard Chartered among their clientele. Related articles across the web Pegasystems Founder Becomes Billionaire as Stock Surges Marketing and Marketing Automation with Sanjay Dholakia Marketing to Eastern and Western Hemisphere […]



Corporate Identity, Rebranding and Design Branding with Michael Hendrix
Air Date: February 4, 2014

0 Corporate Identity, Rebranding and Design Branding as Larry speaks with Michael Hendrix , the  ‎Partner and Managing Director at IDEO Podcast: Play in new window | Download



Agencies and Google with Torrence Boone
Air Date: December 10, 2013

0 Larry Weber discusses Agencies and Google with Torrence Boone, Managing Director of Agency Development, North America at Google, who’s tasked with teaching agencies how Google products can help to better serve clients. Podcast: Play in new window | Download



Marketing and Marketing Automation with Sanjay Dholakia
Air Date: November 19, 2013

0 Larry Weber talks about “Marketing Automation” with Sanjay Dholakia, the Chief Marketing Officer at Marketo, a leader in providing cloud-based marketing software platform for companies of all sizes to build and sustain engaging customer relationships. Podcast: Play in new window | Download



Design,Thinking and Marketing With Rodrigo Martinez
Air Date: November 5, 2013

1 Larry discusses Design Thinking and Marketing with Rodrigo Martinez, the Life Sciences Chief Strategist and Senior Portfolio Director at IDEO, an award-winning global design firm. Podcast: Play in new window | Download



Sales Strategies in the Digital Age with Jill Konrath
Air Date: June 18, 2013

Glenn discusses Sales Strategies in the Digital Age with Jill Konrath, the author of Selling to BIG Companies and SNAP Selling, a popular speaker and consultant who helps sellers crack into new accounts, speed up sales cycles and win more business.



Networking 2.0: Online Networking For Better Networking Offline with Joselin Mane
Air Date: May 21, 2013

Discussing Networking 2.0: Online Networking For Better Networking Offline with Joselin Mane, author of the upcoming book, The Ultimate Guide to Networking 2.0: The Benefits of Tweetups for Both Major Brands, Individual Networkers, Venues, and Sponsors. Joselin also talks about his work as the organizer for the Boston Tweetup.