Improving Conversion Rates with Jon Fougner of Facebook

March 15, 2010 by Daron Babin  
Filed under Episodes

Jon Fougner leads local Ads Product Marketing at Facebook. He talks to Tim about how Facebook has emerged as a strong advertising platform, and he describes the connections between Facebook and what they are doing and how to improve Conversion Rates.

E-Commerce Catalog Optimization with Lance Loveday

August 24, 2009 by Daron Babin  
Filed under Episodes

Explore ways to make e-commerce catalogs more effective. Find out about why your technology platform may be costing you money. How to improve your product detail pages and checkout process with Lance Loveday, author of Web Design for ROI.