Conversion Killers with Ben Jesson and Dr. Karl Blanks
November 15, 2010 by Daron Babin
Filed under Episodes
Conversion Killers with Ben Jesson and Dr. Karl Blanks with the founders of Conversion Rate Experts in the U.K. They talk about conversion killers and how to avoid them. Find out about how to use old-fashioned detective work to uncover and correct problems with your landing page from two experienced, and quirky, British conversion pros.
Podcast: Play in new window | Download
Modern Content Management Systems with Oli Gardner
October 18, 2010 by Daron Babin
Filed under Episodes
Oli Gardner – founder of Unbounce.com talks about the limitations of traditional content management systems, and describes how a nimble, flexible landing page platform can facilitate rapid testing.
Podcast: Play in new window | Download
Landing Page Segmentation and Competing on Cycle Times with Scott Brinker
November 23, 2009 by Daron Babin
Filed under Episodes
Scott Brinker from Ion Interactive discusses post-click marketing, how to create a culture of testing within your company, and how to compete on cycle times by deploying landing page tests quickly.
Podcast: Play in new window | Download
Landing Page Testing and Compliance with Anne Holland
September 28, 2009 by Daron Babin
Filed under Episodes
Anne Holland, the founder of Marketing Sherpa and Which Test Won.com, tells us about Landing Page Testing, Compliance and involvement devices.
Podcast: Play in new window | Download
