Headlines and Direct Response Secrets with Brian Clark

August 31, 2009 by  
Filed under Episodes

Copywriting and persuasion authority Brian Clark of CopyBlogger.com discusses age-old wisdom from the direct-response world that still holds true for Internet conversion improvement.

Merging Direct Response Copywriting with SEO with Heather Lloyd Martin

August 3, 2009 by  
Filed under Episodes

Merging Direct Response Copywriting with SEO with Heather Lloyd Martin of Successworks. She tells us about the best ways to help make your copy more persuasive, and the effect that can occur with changing copy.