Inboxed

Email Marketing for Small to Midsize Businesses

admin — Thu, 18 Mar 2010 00:28:40 +0000

Robert Burko, President of Elite Answers Inc, chats with The Big Fabu about Small to Midsize Business email marketing, plus we hear from James O’ Brian, the Director of Marketing for Lashback, and the author of Google Bomb: The Untold Story of the $11.3M Verdict That Changed the Way We Use the Internet John Dozier.

Email Marketing Trends and Best Practices

admin — Wed, 10 Mar 2010 23:58:32 +0000

The ClickFather discusses the recent news about The affiliate tax law passed in Colorado HB 1193. Dj Warldow of Blue Sky Factory fills us in on his recent blog post Email Marketing Best Practices. Alex Williams of eROI discusses emerging email marketing trends. Cydney and TC fill us in on new Hot Offers

Affiliate Tax and Google vs. Apple

admin — Wed, 03 Mar 2010 23:47:23 +0000

Marc Braunstein President of ShopAtHome.com talks about the new affiliate tax among other things, plus we visit with Karen Bannan about her recent article in B2B Magazine entitled Email for Life. Kevin also give his take on the riff between Google versus Apple.

Leadscon Las Vegas and Rise of Mobile Marketing

admin — Wed, 24 Feb 2010 23:42:01 +0000

On location from Leadscon Las Vegas, Jon interviews master entrepreneur Victor Daniel – founder and owner of EliteMate.com, Mind, Body & Soul, EliteCashWire.com, EliteDebtCleaner.com and ModelCastingCall.com with over 25,500,000 members in total.
We also hear from Leslie Brell ,Vice President of West Coast Sales with Walter Karl a division of Infogroup Interactive plus Delivra Director of Marketing Carissa Newton and more.

Online Inspiration and Digital Coupons

admin — Thu, 18 Feb 2010 00:23:22 +0000

Jon and Kevin speak with Julie Rutherford , the Vice President of Marketing and General Manager for Email at Beliefnet.com, the leading online site for inspiration and faith.

Pete Prestipino of Website Magazine discuss recent headlines including the story of digital coupons.

State of Email Marketing

admin — Thu, 11 Feb 2010 00:15:16 +0000

Lana McGilvray, Vice President of Marketing for Datran Media discusses todays Email State of the Union, plus in the weekly Whats Cookin segment, The Big Fabu talks with XY7 Executive Chef Andrew Taylor as he goes Italian with the recipes this week.

Affiliate Tax Legal Ramifications

admin — Thu, 04 Feb 2010 03:08:56 +0000

Joe Barreca gives us an education on emailing. XY7 Executive Chef Andrew Taylor as he reveals recipe for authentic British Fish and Chips. What is the similarity between relatives and fish? Keith Kauzmanoff talks Robo Mail and Brook Schaaf from the Performance Marketing Alliance will discuss a potentially smelly subject of Affiliate Tax and legal expert Bennet Kelley talks about the legal ramifications.

Email Marketing and Conversion

admin — Thu, 28 Jan 2010 03:22:25 +0000

Stephanie Miller, an email expert and member of the Direct Marketing Associations Email Experience Council offers some email marketing consulting, plus we hear about a new conversion conference from SiteTuners CEO Tim Ash.

Affiliate Summit West 2010 Recap

admin — Wed, 20 Jan 2010 22:03:47 +0000

An Affiliate Summit West 2010 Recap, with Kevin and Jon and a plethora of guests including Dennis Yu from BlitzLocal, Brooke Hewlett from Gold Label Publishing, John Backlund from Private Label Nutraceuticals and others on location from the Rio Hotel and Casino.

Email Marketing in 2010

admin — Thu, 14 Jan 2010 00:29:18 +0000

Anthony Ferlanti discusses his email marketing past including how he laid low during the can-spam legislation. He discusses what we should expect from email marketing in 2010. Kevin discusses some special events to look forward to at Affiliate Summit West 2010 in Las Vegas.

Ecommerce and Affiliate Summit Vegas Preview

admin — Wed, 06 Jan 2010 23:53:27 +0000

In Kevins Korner The ClickFather talks about e-commerce and the up coming Affiliate Summit in Las Vegas, plus Chef Andrew Taylor gives up his Jumpin Jambalaya recipe plus an appearance from BlitzLocal CEO Dennis Yu.

SEO, Social Media and Affiliate Marketing Trends for 2010

admin — Wed, 30 Dec 2009 22:28:51 +0000

Pete Prestipino, Editor of Website Magazine discusses SEO, Social Media and Affiliate Marketing Trends for 2010, we learn a great recipe from XY7 Executive Chef Andrew Taylor on Shrimp Ceviche and AdWeek lists their Best of the Decade.

Product Marketing and Advertising Claims

admin — Fri, 25 Dec 2009 01:05:34 +0000

With the new regulations now in full swing how are marketers adjusting to product claims, Kevin gives some real time examples. Meanwhile, The Big Fabu publicly thanks the good folks at Adknowledge for sending the holiday gift of Kansas City BBQ.

Ad Servers and Landing Pages

admin — Thu, 17 Dec 2009 03:25:01 +0000

Zedo Chief Executive Officer and Co-founder Roy de Souza about their ad serving solution.

Hank Burgoyne discusses the 9th Circuit Court of Appeals ruling last Wednesday about the Internet service provider ASIS.

In Kevins Korner, The ClickFather talks about a special Private event for Media Buyers coming up at Affiliate Summit.

Tim Ash offers his Landing Page Optimization and reflects on his recent keynote at Affiliate Convention Los Angeles.

Camaraderie in the Office

admin — Wed, 09 Dec 2009 22:12:21 +0000

“Whats Cookin,” The Big Fabu talks about building camaraderie in the office as XY7 Executive Chef Andrew Taylor cooks up this weeks recipe LOBSTER BISQUE (recipe) Justin Milgrim from Griffith Park Media tells us “What’s Cookin” with his company, delivery strategy’s and Data Feeds. Bennet Kelley fills us in on the FTC round table recently held in Washington D.C. Las Vegas Super Star Chet Buchanan, celebrates his 11th year perched atop a 20 foot scaffolding 24hrs a day to orchestrate an 11 day toy drive to support Help of Southern Nevada…… You can help Chet and US buy donating at www.xy7toydrive.com

FTC Changes and Website Magazine

admin — Thu, 03 Dec 2009 03:19:48 +0000

In a new segment “Kevin’s Korner”, The Click Father, Kevin De Vincenzi talks about some of the more significant changes made by the FTC. Fabu talks with Pete Prestipino about Trends for Website Magazine in 2010. Brian Tines a Search Marketing Expert and Emailer will discuss differences and tips. Cyd’s Hot offers from XY7.

Buying Holiday Media and Facebook Lawsuits

admin — Wed, 25 Nov 2009 22:36:06 +0000

Kevin offers some advice on buying Holiday Media, plus Jon talks about The Godfather of Spam prison term and Face Book Lawsuit with Bennett Kelly from the Internet Law Center and Cydney shares some hot holiday offers.

ISP Horror Stories

admin — Thu, 19 Nov 2009 00:25:18 +0000

Kevin talks about how its bad enough marketers have to deal with so many challenges, we should not have to deal with dishonest vendors on top of that as Kevin talks about Stories from associates on ISPs not playing by the rules and outright robbing from legitimate marketers.

Lead Generation and eBay Announcements

admin — Wed, 11 Nov 2009 22:48:33 +0000

The Click Father, Kevin De Vincenzi discusses trends, social media and more. Hale Benton, a Veteran Pilot and Ecommerce Entrepreneur, discusses lead generation now and then.

Charlie Bass, President of the Las Vegas Internet Chamber of Commerce, reports from the floor of PubCon Las Vegas and Cydney Moora tells us about the latest hot offers.

Plus, Will Martin-Gill , Director of Internet Marketing for Ebay Partner Network , fills us in on some announcements that were made at AdTech NYC as it pertains to the Ebay Partner Network.

Adtech New York 2009 and No Bull Party 3 Recap

admin — Wed, 04 Nov 2009 17:10:05 +0000

On location from AdTech New York 2009, Kevin and Jon give their takes following another great XY7 No Bull Party event, and they talk to ad executive Cydney Moora and producer Brasco about their experiences aboard the mechanical bull.

Also on the show are James O’Brien, Director of Marketing for Lashback; Amber Paul from AKMG and Bennett Kelley from the Internet Law Center.

Affiliate Summit, Content Revenue and Spamhaus

admin — Wed, 28 Oct 2009 22:35:42 +0000

Adam continues his discussion on international ecommerce and of course his adventures in the orient.

Jon interviews Shawn Collins who previews the upcoming Affiliate Summit West 2010 coming to Las Vegas. Marc Phillips, CEO and Founder of SearchForecast fills us in on the upcoming Content Revenue Strategies Event following AdTech New York 2009.

Finally, on Kevins Korner , The ClickFather discusses recent additions to Spamhaus and industry changes that could prove to be murder for some mailers.

FTC Exploring Privacy

admin — Wed, 21 Oct 2009 15:51:31 +0000

Doctor Delivery discusses international ecommerce and of course his adventures in the orient. Bennet Kelley talks about recent rulings in Washington D.C. and Federal Trade Commission Exploring Privacy. also, Craig Spiezle, Executive Director of Online Trust Alliance, talks to us about its commitment to issuing online safety report cards on the Fortune 100, Interactive Retail 100 and top financial institutions.

Does Social Class Determine Social Network?

admin — Wed, 14 Oct 2009 22:48:11 +0000

Does Social Class Determine Social Network and the vast differences between myspace and facebook exposed? is the question that Kevin answers in his new Kevins Korner segment.

Lisa Harmon and Aaron Smith of Smith-Harmon give us 10 ways to improve your Email Creatives.

FTC Rules for Bloggers

admin — Thu, 08 Oct 2009 00:22:05 +0000

The ClickFather of Email Kevin DeVincenzi discusses the new FTC ruling regarding Bloggers. Bennet Kelley from the Internet Law Center updates us with information of interest in Washington D.C. and other breaking news.

Is Email Marketing Dead?

admin — Wed, 30 Sep 2009 22:55:24 +0000

Is Email Marketing Dead? Ryan Eagle of owner of Eagle Web Assets Inc weighs in on the explosive growth of Social Side of our industry and the position that Email is Dead. Defending the email side of the biz is David and Laurie Beasley of Beasley Direct , Christopher James Bryan of EmailDirect , and Randy Mitchelson from National Web Leads.

Hank Burgoyne of internet law firm KRONENBERGER BURGOYNE, LLP touches on the legal Aspect of False Advertising from the traditional side to the internet side.

Online Quality Leads and Flogging

admin — Thu, 24 Sep 2009 02:16:11 +0000

Kevin de Vincenzi and Jon Fondy discuss Online Quality Leads plus they discuss the upcoming Affiliate Convention 2009 Los Angeles. Also Adam fills us in on his current visit to Thailand and the ClickFather talks about the mysterious world of flogging.

White House Spam Controversy

admin — Wed, 16 Sep 2009 23:46:29 +0000

The ClickFather continues the discussion about Did The White House Spam as we listen to the heated exchange between WH Press Secretary Robert Gibbs who Loses Cool With FOX News Reporter Major Garrett on Unsolicited Emails Sent by Obamas Senior Advisor David Axelrod.

Plus, InBoxed Radio welcomes Ross Kramer, President and CEO of Listrak LLC, an email marketing service provider serving over 300 clients in the United States, Europe and the Middle East.

AOL Hunter Accounts

admin — Thu, 10 Sep 2009 00:33:03 +0000

Jon and the Clickfather discuss plans for the upcoming AdTech in NYC, which include the third annual No Bull Party. Kevin also follows up about AOL and the recent buzz about their hunter accounts.

Bennett Kelley of the Internet Law Center stops on by as well as guest Nicky Smith from Carolinanet.com speaking to us today about his informative newsletters, spamhaus and more

Real Skinny on Oprah and Doctor Oz

admin — Wed, 02 Sep 2009 16:28:28 +0000

The ClickFather, Dr. Delivery and Fab Fondy J talk with Bennet Kelley of The Internet Law group discussing the recent development from the Gordon v. Virtumondo case as well as the Real Skinny on Talk show host Oprah Winfrey and television expert Dr. Mehmet Oz, a frequent guest on Winfrey’s show, about the law suits filed with more than 50 businesses last week, saying they had falsely claimed the pair endorsed various beauty products and dietary supplements.

Minimum Deals on Email Campaigns

admin — Wed, 26 Aug 2009 16:09:13 +0000

Jon, Kevin and Adam discuss how email marketing has become a commodity for retailers as a way to communicate with their customers. Plus a discussion on Minimum Deals on Email Campaigns.

More List Management Q and A

admin — Thu, 20 Aug 2009 03:56:36 +0000

Jon and Adam respond to a letter of complaint from anti spam attorney Dan Balsam, plus answer questions on list management, email lists, vertical response and more.

Email Marketing Q and A

admin — Wed, 12 Aug 2009 23:46:35 +0000

Jon and Adam answer email marketing questions on monetizing lists, ESPs, registrations, solutions and more, plus Bennett Kelley of the Internet Law Center answer your legal questions.

List Management

admin — Wed, 05 Aug 2009 22:48:43 +0000

Talking about List Management, what is it and how do you get involved? Plus they discuss The Good the Bad and the Ugly of list management with Justin Milgrim, Principal at Griffith Park Media.

Best Practices for Emailing Recipients

admin — Thu, 30 Jul 2009 00:07:28 +0000

Kevin, Jon and Adam do a review of 3rd party email providers, plus they give their Best Practices for Emailing Recipients.

They discuss Text, Image or html which is best to send and to what domains, plus Kevin discusses some hot email offers this week and designing Your Email for Mobile Devices.

How to Apply for a Whitelist with an ISP

admin — Wed, 22 Jul 2009 04:33:01 +0000

How to properly apply for a whitelist with an ISP. What does ‘FREE’ mean to an email marketer? Plus, Kevin, Jon and Adam discuss a question about determining a cut off point of mailing a one particular offer to your list?

How Retailers Can Setup Email Marketing

admin — Wed, 15 Jul 2009 21:32:20 +0000

Jon, Kevin and Adam discuss questions on how retailers can setup their email marketing ventures and how offering incentives like discounts can benefit the retailer.

They also update on the ongoing anti-spam lawsuit between Dan Balsam and Rapid Response Marketing.

Anti-Spam Litigation

admin — Wed, 08 Jul 2009 20:48:24 +0000

The Debut episode of Inboxed, broadcast on location from Affiliate Convention 2009 in Denver, Colorado, offers a discussion on a recent court case between XY7 and anti-spam attorney Dan Balsam (Case Number CSM-09-829275 Balsam vs. Rapid Resource Marketing). Bennett Kelley of the Internet Law Center fills us in on the verdict of that case.