Matt Cutts, who is head of Googles search spam, recently created a video that answers some of the questions about what store owners should expect in the near future in regards to SEO. Shawna and Rene discuss how these big changes on the way and how these changes could affect your rankings.
Ecom Merchants Reaction to Online Sales Tax Bill Passing US Senate as The Senate sided with traditional retailers and state and local governments passing a bill that would widely subject online shopping – for many a largely tax-free frontier – to state sales taxes. Mark Levine, the Chief Executive Officer of BubbleFAST offers his thoughts.
Shawna interviews Chief Marketing Officer at 3dCart.com Joe Palko about Ecommerce Search Engine Optimization. He started his first online store in 1994 and then in 2001 helped to start-up Solid Cactus. In 2009 they sold Solid Cactus to Web.com and he joined 3dCart in 2011.
Kick Ass Social Commerce for Entrepreneurs as Shawna welcomes back John Lawson AKA ColderIce to share some awesome tips on ecommerce, social commerce, and much more! we also discuss his upcoming book Kick Ass Social Commerce for ePreneurs due out in March of 2014.
Increase Sales with Affiliate Marketing as Shawna discusses how affiliates can help you increase sales with Shawn Collins, co-founder of Affiliate Summit affiliate marketing conference, Co-Editor-in-Chief of FeedFront Magazine and author of Successful Affiliate Marketing for Merchants.
Search Issues Anyone in eCommerce Should Know About as Shawna and Rene discuss What is Page Rank and does it matter? What are Canonical Tags and do they matter? What are the essentials you need for SEO? How long does content marketing take to go into effect?
Will Googles Next Algorithm Downgrade Poor E-Commerce Merchants? Google reportedly will be soon going after bad merchants with a new algorithm targeted at lowering their rankings in Google. Plus, Shawna and Rene go over SEO issues including Google Penguin and Panda Updates and more.
Big Changes at Google Shopping as we learn all about the changes to Google Shopping with Shailesh Humbad from Aten Software. Google has recently changed Google Shopping so that e-commerce companies must pay to be included in shopping results, so product listings are now ads.
From Bacon Freak to products featured on FOX, NBC, and ABC. Shawna learns the scrumptious story behind this website with Rocco Loosbrock, the founder and creator of Bacon Freak.
The Interviewer Becomes the Interviewee as Shawna asks listeners what motivates you to strive in your business, plus she discusses the Now What Project, the 1choice4quilting.com website.