Social Strategist Stuart Foster
January 27, 2010 by Daron Babin
Filed under Episodes
Jiyan welcomes Stuart Foster, Social Strategist at Mullen and founder of the Lost Jacket Blog, about some recent blog posts he posted on how Viral marketing does not exist unless your content actually goes viral, plus Why would you pitch a story when you could create your own.
They also discuss influencer relations, convergence, social media influence in PR and more.
Podcast: Play in new window | Download
Rules of Marketing and PR
March 5, 2008 by Daron Babin
Filed under Episodes
David Meerman Scott discusses teaches us how to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly in his latest book entitled The New Rules of Marketing and PR.
Podcast: Play in new window | Download
