How to Hire the Right PR Firm

February 9, 2011 by Daron Babin  
Filed under Episodes

How to Hire the Right PR Firm with guest Katherine Heaviside, President of Epoch 5 Public Relations. We learn the steps you should take when vetting the right PR solution and the need to sign up with a firm for a long term agreement or for a specific project.

PRSA 09 Preview with Michael Cherenson

October 28, 2009 by Daron Babin  
Filed under Episodes

APR and Executive VP, Public Relations for Success Communications and PRSA Group Chair/CEO Michael Cherenson previews the PRSA 2009 International Conference. He also fills us in on a newly launched PRSA project called the Business Case for Public Relations.