Celebrity and Do-It-Yourself PR
January 19, 2011 by Daron Babin
Filed under Episodes
Monique Tatum, CEO of Beautiful Planning Marketing discusses Celebrity PR as she tells us about the upcoming
Reality of Fashion, Reality of Aids Event For Fashion Week 2011, plus she fills us in about the new
PRLearningCenter, which offers Do-It-Yourself PR classes.
Podcast: Play in new window | Download
JungleBuzz Resource and Discovery for PR
October 13, 2010 by Daron Babin
Filed under Episodes
JungleBuzz is A New Free Resource and Discovery Site for PR and Communications Professionals, and PRServiceBureau.com: On-Demand PR Services for Behind-The-Scenes Administrative Tasks, are introduced to us by Gina Milani, Founder of PRServiceBureau.com.
Podcast: Play in new window | Download
Social Strategist Stuart Foster
January 27, 2010 by Daron Babin
Filed under Episodes
Jiyan welcomes Stuart Foster, Social Strategist at Mullen and founder of the Lost Jacket Blog, about some recent blog posts he posted on how Viral marketing does not exist unless your content actually goes viral, plus Why would you pitch a story when you could create your own.
They also discuss influencer relations, convergence, social media influence in PR and more.
Podcast: Play in new window | Download
PRSA 2009 Conference Preview-Social Media, PR and Healthcare
October 13, 2009 by Daron Babin
Filed under Episodes
Brandy Shapiro-Babin interviews Deirdre Breakenridge who previews her PRSA 2009 International Conference presentation on Social Media and the PR Revolution: Its Not Just PR Anymore.
Maria Reitan interviews Kyung Han and Rachelle Spero who preview their presentation on Sphere of Influence of Key Opinion Leaders in Health Care Social Media.
Podcast: Play in new window | Download
PRSA Conference Preview 2009-PR Measurement and Practices
September 30, 2009 by Daron Babin
Filed under Episodes
Shonali Burke previews her PRSA 2009 International Conference presentation on PR measurement and practical ways in which PR practitioners can apply measurement best practices to their programs and campaigns.
Gayle Falkenthal and Joan Gladstone preview their presentation on Let’s Talk Business: Independent Practitioners Share Advice for New and Established PR Practices.
Podcast: Play in new window | Download
Convergence of Social Media and Marketing
February 18, 2009 by Daron Babin
Filed under Episodes
Convergence of social media, marketing and customer service study, plus Susan Getgood discusses the Marketing Roadmaps Blog.
Podcast: Play in new window | Download
Thriving in Dismal Economy
February 11, 2009 by Daron Babin
Filed under Episodes
Jenny Schade on Thriving in a Dismal Economy, plus her work in understanding the emotional connections that people have with products and services.
Podcast: Play in new window | Download
Pop Culture PR
April 30, 2008 by Daron Babin
Filed under Episodes
A discussion on Pop Culture PR including the damage control over the controversial photos of Miley Cyrus in an upcoming issue of Vanity Fair and how it compares to a similar situation involving pop star Britney Spears and her PR issues
Podcast: Play in new window | Download
Doggy Tug
March 26, 2008 by Daron Babin
Filed under Episodes
PR Veteran Jocelyn Brandeis discusses her work on one of her newest projects like durable dog toy Doggy Tug, plus her work in writing articles for such publications such as TravelZoo.
Podcast: Play in new window | Download
Rules of Marketing and PR
March 5, 2008 by Daron Babin
Filed under Episodes
David Meerman Scott discusses teaches us how to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly in his latest book entitled The New Rules of Marketing and PR.
Podcast: Play in new window | Download
