Taking Command Of Your Messaging and realizing that social technologies are a priority for public relations professionals. Meg and Brandy discuss a recent blog post on the subject and Brandy tells how this philosophy is being applied to WebmasterRadio.FM and the AffCon 2010 Conference.
APR and Executive VP, Public Relations for Success Communications and PRSA Group Chair/CEO Michael Cherenson previews the PRSA 2009 International Conference. He also fills us in on a newly launched PRSA project called the Business Case for Public Relations.
Jenny Schade previews her PRSA 2009 Conference presentation on The Invincibles: Key Essentials for Bullet-Proofing Your Career and
Mike Smith discusses his presentation on Barack Obama: A Case Study in Public Relations and the Citizens Campaign.
Brandy Shapiro-Babin interviews Deirdre Breakenridge who previews her PRSA 2009 International Conference presentation on Social Media and the PR Revolution: Its Not Just PR Anymore.
Maria Reitan interviews Kyung Han and Rachelle Spero who preview their presentation on Sphere of Influence of Key Opinion Leaders in Health Care Social Media.
We get a PRSA 2009 International Conference Breakdown with Conference co-chair Marisa Valbona, APR,Fellow PRSA, president, CIM Incorporated. A breakdown of sessions, workshops and networking to come at the event coming to San Diego.
Bob Garfield previews his PRSA 2009 International Conference Keynote, which ask the question: Is traditional media falling apart before our eyes, and more importantly, are we prepared to pick up the pieces? He explores this topic in his latest book, The Chaos Scenario.
Shonali Burke previews her PRSA 2009 International Conference presentation on PR measurement and practical ways in which PR practitioners can apply measurement best practices to their programs and campaigns.
Gayle Falkenthal and Joan Gladstone preview their presentation on Letâ€™s Talk Business: Independent Practitioners Share Advice for New and Established PR Practices.
Joe talks with Brandy about the recent Public Relations Society of America Conference. Joe discusses his pet peeves with the Public Relations community as well as some of the new friends he made during the show.